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On March 14, 2014, Design that Matters Director of Product Development, Elizabeth Johansen, delivered a keynote to kick off over 300 participants as part of Healthcare's Grand Hackfest. The presentation gave insight into Design that Matters' process creating a point of view for your project. The point of view has three elements: 1. The Need (why) - going beyond desires, to real needs 2. The Users (who) - all the stakeholders who will make your project successful 3. The Context (where, when, what) - the context for which you will design. About Healthcare's Grand Hackfest Focused on pioneering healthcare's greatest innovations, this hackathon will be unlike any other in the past. For the first time ever, we will be partnering with industry's leading organizations to accelerate breakthrough ideas developed over the course of one weekend. Healthcare professionals will pitch real world problems they face to enable sustainable solutions to be created and piloted following the hackathon.
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HOW TO: PROJECT SCOPING
design that mattersI N N O V A T I O N F O R S O C I A L E N T E R P R I S E
HEALTHCARE’S GRAND HACKFEST MARCH 14, 2014
HEALTHCARE INNOVATION
PATIENTFAMILYDOCTORNURSETECHNICIANSERVICERDEPT HEADPURCHASING DEPTHOSPITALSALES TEAM
MANUFACTURERSHIPPINGINSURANCE CO.REGULATORYMARKETINGDISSEMINATIONMONITORING & EVALDONORNGOMINISTRY OF HEALTH ...
WHERE DO WE BEGIN?
POINT OF VIEW: FIREFLY
LOW RESOURCE HOSPITALS PROVIDING OVERNIGHT CARE IN SOUTHEAST ASIA THAT
WISH TO IMPROVE TREATMENT OUTCOMES AND REDUCE NEWBORN REFERRALS
- NEED -AN INTUITIVE, DURABLE TOOL THAT CAN BE
PLACED IN THE MOTHER’S ROOM TO PROVIDE INDIVIDUAL INFANT PHOTOTHERAPY TO OTHERWISE HEALTHY NEWBORNS WITH
JAUNDICE WHILE ALLOWING INFANT WARMING
IT’S A PROJECT MISSION STATEMENT
POINT OF VIEWIT’S ABOUT CAPABILITY AND ENVIRONMENT
+ENVIRONMENT(external)
MASSIVE POSITIVE IMPACT
CAPABILITY(internal)
POINT OF VIEW
NEED (WHY)
IT ALL STARTS WITH A NEED
POINT OF VIEWIT’S USER-CENTERED
USER (WHO)
POINT OF VIEWIT’S INSPIRED BY THE FIVE W’S
CONTEXT (WHERE, WHEN, WHAT)
POINT OF VIEWIT DEFINES WHAT’S NOT INCLUDED
X
X
XX
XX
X
XX
XXX
X
X
POINT OF VIEWIT LEAVES ROOM FOR CREATIVITY
POINT OF VIEWIT’S UPDATED AS YOU LEARN
POINT OF VIEW: FIREFLY
LOW RESOURCE HOSPITALS PROVIDING OVERNIGHT CARE IN SOUTHEAST ASIA THAT
WISH TO IMPROVE TREATMENT OUTCOMES AND REDUCE NEWBORN REFERRALS
- NEED -AN INTUITIVE, DURABLE TOOL THAT CAN BE
PLACED IN THE MOTHER’S ROOM TO PROVIDE INDIVIDUAL INFANT PHOTOTHERAPY TO OTHERWISE HEALTHY NEWBORNS WITH
JAUNDICE WHILE ALLOWING INFANT WARMING
IT’S JUST ONE SENTENCE
POINT OF VIEW: FIREFLY
NEED (WHY)
LOW RESOURCE HOSPITALS PROVIDING OVERNIGHT CARE IN SOUTHEAST ASIA THAT
WISH TO IMPROVE TREATMENT OUTCOMES AND REDUCE NEWBORN REFERRALS
- NEED -AN INTUITIVE, DURABLE TOOL THAT CAN BE
PLACED IN THE MOTHER’S ROOM TO PROVIDE INDIVIDUAL INFANT PHOTOTHERAPY TO OTHERWISE HEALTHY NEWBORNS WITH
JAUNDICE WHILE ALLOWING INFANT WARMING
POINT OF VIEW: FIREFLYOTHERWISE HEALTHY NEWBORNS WITH JAUNDICE
POINT OF VIEW: FIREFLY USER (WHO)
LOW RESOURCE HOSPITALS PROVIDING OVERNIGHT CARE IN SOUTHEAST ASIA THAT
WISH TO IMPROVE TREATMENT OUTCOMES AND REDUCE NEWBORN REFERRALS
- NEED -AN INTUITIVE, DURABLE TOOL THAT CAN BE
PLACED IN THE MOTHER’S ROOM TO PROVIDE INDIVIDUAL INFANT PHOTOTHERAPY TO OTHERWISE HEALTHY NEWBORNS WITH
JAUNDICE WHILE ALLOWING INFANT WARMING
POINT OF VIEW: FIREFLYSTAFF AT LOW RESOURCE HOSPITALS
POINT OF VIEW: FIREFLY
CONTEXTLOW RESOURCE HOSPITALS PROVIDING
OVERNIGHT CARE IN SOUTHEAST ASIA THAT WISH TO IMPROVE TREATMENT OUTCOMES AND
REDUCE NEWBORN REFERRALS- NEED -
AN INTUITIVE, DURABLE TOOL THAT CAN BE PLACED IN THE MOTHER’S ROOM TO PROVIDE
INDIVIDUAL INFANT PHOTOTHERAPY TO OTHERWISE HEALTHY NEWBORNS WITH
JAUNDICE WHILE ALLOWING INFANT WARMING
CONTEXT (WHERE, WHAT, WHEN)
POINT OF VIEW: FIREFLYIN THE MOTHER’S ROOM
POINT OF VIEW
USER(WHO)
CONTEXT(WHERE, WHAT, WHEN)
NEED (WHY)
OPERATORPATIENTFAMILYTRAINEROBSERVERB2B USERS
COUNTRIESSPACESINFRASTRUCTUREENVIRONMENTLANGUAGETECHNOLOGYTIMING
HARM & CAUSEBENEFICIARIESOUTCOME
WE INVITE YOU TODESIGN FOR A HOPEFUL TOMORROW. THANK YOU!
Photo Courtesy: Sophie BuriePresentation 14 Mar 2014
Design that Matters, Inc.Thirty Church St.Salem, MA 01970 USA
tel/fax+1 877.820.8479
info@designthatmatters.org
http://www.designthatmatters.org
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