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Our training covers current social networking sites, professionalism, creating professional profiles as well as networking and job search strategies. We explore how employers are using these tools to hire top talent and what you can do to get yourself noticed!
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Social Networking: How to make it work for you
November 18th, 2009Hosted by RCO Career Services Advisors:Elizabeth Lintelman, Kelly Wittrock and
Jennifer Castaldo
Introduction of Career Services Advisors
Rasmussen - Proprietary and Confidential
Contact us at careerservicesonline@rasmussen.edu
Elizabeth LintelmanCareer Services AdvisorAllied Health
Kelly WittrockCareer Services AdvisorJustice Studies
Jennifer CastaldoCareer Services AdvisorBusiness, Tech & Design, Education
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Social Networking is EVERYWHERE!
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AGENDA
i. Social Networking – why it’s importantii. Tools
iii. Creating profilesiv. How to network
v. Q&A Session“Throughout 2008, Social Networking Sites and Blogs saw more
time spent by users than personal email.” -Nielsen Online
Rasmussen - Proprietary and Confidential
WHY IT’S IMPORTANT
For YOU:• Another job search resource• A way to create a Professional Image• Allows you to network with people
you normally wouldn’t have the chance to
• Increases your Industry Knowledge• Good way to market yourself• Adds value for you by having the
capabilities of knowing more about whom (employer/individual) you’re interviewing with
• Ability to find companies within the industry
For EMPLOYERS:• Find potential new employees• Unofficial
background/reference check• Branding/Professional Image• Awareness of industry trends• Current employees – keep a
pulse on them
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PROFESSIONALISM
• Activities to avoid:– Disclosing any confidential information– Stating anything “unprofessional”– Personal topics (family, religion, politics, etc)– Careless speech
• Activities to make this successful:– Connect with friends/family in your industry– Let people know you’re looking for a job– Have a positive attitude & be enthusiastic– Be honest and respectful
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PROFESSIONALISM
TOOLS
Rasmussen - Proprietary and Confidential
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Tell everyone you’re looking for a
job!
Search for jobs
RASonlineCSVery basic, simplistic
Follow industry experts
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Personal Networking Website
• Groups and Pages• Recruiters and hiring managers• Privacy settings
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FACEBOOK - GROUPS
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FACEBOOK PRIVACY SETTINGS
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Professional Networking Website
• Build a professional profile• Import your Word resume to your profile• Professional photo – alone!• Headline area of Study/Career Ambitions• Export your profile to PDF
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• Keywords - Include in summary• Incorporate work and volunteer experience,
summer jobs, internships, practicum's, etc• Connect with professionals- Alumni, career services
advisors, parents/relatives, friends, internship manager/coworkers, former bosses, fellow students, faculty, college staff, campus work study manager, neighbors
• Keep your profile current
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• Search people• Job search• Research companies and career paths• Join groups & discussion forums• Learn lifelong networking skills
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ITEMS TO REMEMBER
• Keep it professional• Network• Personalize everything • Update regularly
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Q&A SESSION
Questions?
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THANK YOU
Thank you for joining us today. If you have further questions, please feel free to reach out
to us!
*Elizabeth Lintelman *Kelly Wittrock *Jennifer Castaldo
careerservicesonline@rasmussen.edu
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