Networking 101 Arts Works Conference 2013 University of Alberta

Networking 101ArtsWORKS Conference

Outline•Terminology

•Does networking work?

•Case study

•Strategies

•Online networking

Terminology•Social capital

•Human capital

•Ties: strong and weak

•Pull and push

Does networking work?•No one knows for sure

o How is it measured?o Who makes up the sample?o Other economic factors at worko Relies on memoryo “Contact shame”

•Underestimating intelligence gathering function of networking

CAPS Graduate Employment Survey

Used strategy to look for work, may not have lead to job offer or interview

1.Job posting on employer’s website, 74%

2.Other job posting site, 54%

3.Talking to people I know well, let them know I was looking for work, 58%

4.Talking to acquaintances, let them know I was looking for work, 51%

5.Tie

a. Contacting organizations I had worked with or volunteered for in the past, 31%

b. Cold contacts, 31%

c. Used CAPS job postings, 31%

Online networking: 18%

CAPS Graduate Employment Survey

Used strategy to look for work, led to job offer or interview

1.Job posting on employer’s website, 57%

2.Talking to people I know well, let them know I was looking for work, 47%

3.Talking to acquaintances, let them know I was looking for work, 32%

4.Other job posting website, 30%

5.Contacting organizations I had worked with or volunteered for in the past, 23%

Online networking: 9%

Case Study•Third year anthropology student

•Game designer

How are you similar to this person?o No specific education matches your desired jobo First generation?o I’m changing my interests into employment, but not sure

how that’s doneo Limited social and human capital

Strong and weak ties•No one in family has this career

o Connection through tieo Information interview

•Member of a gaming groupo Hobbyists

Education •Association of Universities and

Colleges of Canada (AUCC), Find a Study Program

•National Centre for Education Statistics (US) College Navigator

•Education UK, British Council

•Talk to your advisor

Professional Associations• International Game Developers Association

•GameCamp Edmonton

•Game Artisans

•Directorieso Companieso Independents

•Student Groupso Membership does not have to be 100% students

Volunteer•Volunteer Edmonton

o Annual Fair

•InformAlbertao Social clubso Language learningo Accessible recreationo Child developmento Youth recreation

•Community Service Learning

Conferences•Conferences

o GenCono Game Developers Conference

•Trade show

•Career Education

•Apply for Green and Gold Grant

Events• Information sessions

• Fairs, mixers

• Community Eventso Diyalogueo Pecha Kuchao Nerd Nighto StartupUo Startup Edmonton Open Houses and Professional

Groups

• Edmonton’s Next Gen

Outcome

What’s my bio?•Are you a student or a professional?

o Program eligibility

•How much experience do you have?

•Do you have a professional membership?

•Do you have any shared affiliations?

•Do you know something about the organization or industry?

Dealing with discomfort•Stay open

o Do you really know what you like?

•Be kind

•Are we breaking up?

•Wingman

Online Networking•Not the most effective...

o 18% said they used ito 9% said it led to an interview or job offer

•You don’t know anyone locally

•You want to relocate

•Tools are improving

LinkedIn• Business networking

• Groups

• Follow companies

• Job postings

• Information sharing

• Resume distribution

• CAPS Using LinkedIn Tips Sheet

• LinkedIn offers great training

• Do not need subscription

Meetup• Online networking,

but agree to meet in person

• Hobbies, learning, enrichment

• Meeting managemento Startup Edmonton

• Meetup: High tech and high touch

• Fee to run a group

• Group membership is not always free

Google+ •Communities

•Hangoutso Online

conferenceso Teaching and

presentation opportunities

•Need Google+ account

•Currently supposed to be #2 social network

Facebook and TwitterFacebook

•Company pages directed at students

Twitter

•Specific industrieso Communicationo Entrepreneurs

•Retweets but not direct messages

Social Media Management•Hootsuite

o Connection between social media tools

•IFTTTo Recipes

•SocialBroo Are my connections helping me?

Privacy Issues•“Human Flesh Search Engine” and

doxing

•Privacy policies continually in flux

•Limit picture taking and sharingo Frenemieso Moral dissonance

•Do I have to turn off my social media while looking for work?

Networking 101ArtsWORKS Conference