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1
Form a Band
Agreement
Before you start earning money. Agree on
goals, roles and how the group will run. The
longer you wait, the more difficult it
becomes. Put it in writing!
2
Have Great
Songs
Because good is average, and average is
everywhere. Practice, study, write, listen
and collaborate. Master your craft.
3
Understand
the Basics
And secure an entertainment attorney early
in your career. When the need arises, you'll
be ready. Protect your music and future.
4
Fans
Choose You
Not the other way around.
Know your audience and how to reach
them. Make a connection. Show gratitude.
Play
Everywhere
Great songs aren't enough, you need fans
and experience too! Relentlessly promote
your music, shows and brand. Or stand still.
5
Know Your
Place
And what stage of your career you’re in.
Have a roadmap and don’t expect to
take short cuts. It’s a journey!
6
7
Lose
the Ego
Or find another gig. You will be rejected.
Please don't ask for an opinion, if you
don't really want to know.
8
Have a
Killer Show
It matters more than you think!
People listen with their eyes and want
experiences. Entertain. Deliver every time.
Be the
Brand
Pick a unique and marketable name.
Develop your image and define the band/fan
experience. Be memorable and consistent.
9
10
Don’t
DIY
Just because you can, doesn't mean you
should. Know your limits. Earn a great team;
and listen to those who have the expertise!
get a plan. strategic marketing and brand development
@slingbackmac
Enjoy the ride.
B(Rx)AND Strategy © 2015. Slingback Marketing & Music Group, LLC.
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