Wlc College India Digital Marketing

Preview:

DESCRIPTION

Digital Marketing is the promotion of brands using all forms of digital advertising channels to reach consumers. This now includes television, radio, Internet, mobile, social media marketing and all other forms of digital media. Digital Marketing is a new and powerful medium.

Citation preview

1

Successful Digital Case-studies

How does a Digital Company become successful?

Let’s have a look at some innovative online business that not only survivedbut also managed to build a brand name…

NAUKRI

Naukri.com – India’s No. 1 Job Site

Product/ Services offered

• Online Platform that lets employees meet potential employers/ Job Advertising Company

• Naukri Onchat• RSS Feeds

Enhanced Product Portfolio

Enhanced Product Portfolio

Search Engine Optimization

Keywords

Travel Innovation – makemytrip.com

Promotional Offers

Marketing StrategiesMarketing Strategies

Trip Rewards

Deal of the day

Social Media Presence

Marketing StrategiesMarketing Strategies

Search Engine Optimization

Marketing StrategiesMarketing Strategies

Organic Ads

Tags

Other Dotcom wonders

Digital Marketing Campaign Management

For building successful digital companies, it is imperative to launch and manage successful digital marketing/ marketing campaigns for them.

Digital Business- Roadmap

Digital Business Roadmap

None of the successful ideas can flourish if

not marketed well!!!

Digital Business Roadmap

It’s an era of Digital Media. Hence, Digital

Marketing is the in thing!!!

Digital Business Roadmap

Implement the right digital marketing strategies and be

successful!!!