Web Maturity Model for Business 2011

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Evolution of the web has seen the rise and fall of businesses. Traditional brick and mortar model businesses are folding. What is required to be run a successful business on the web ? How to protect and enhance your current investments on the web ?

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Adapting your business models to the emerging web

Biju Shoolapani@bijushoolapani

Nova Spivack - www.mindingtheplanet.com

Evolution of the web will force businesses to shift from right to left in the adoption bell curve

Web is cloning to create:- Facebook Web- Twitter Web- Stumbleupon Web- ………….- ………….- Google + Web

Doing business on the web was much easier yesterday…

Level 1 – LaggardsLevel 2 – Late Majority

Level 3 – Early MajorityLevel 4 – Early Adopters/Innovators

Cost

Capability

RevenueHighLow

HighLow

High Low

Level 1 Level 2 Level 3

Level 4 is for early innovators in the market. It will have higher cost but will provide huge returns in the future.

Biju Shoolapani@bijushoolapani

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