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Consumer & Tech Trends
The adoption of technologies has never been so quick 1
The New Consumer Era is coming
Technological capacity Human capability
Time
Technology Capacities are increasing while human capabilities are fixed 3
Cloud Computing and Natural User Interface (NUI) are booming 4
Source: Media meshing - UK, FR, DE, ES, IT, DK, BE
The consumer is multi-tasking
The New Marketing Era is booming
You control the information age
Do not interrupt your target audience
The 4 P’s Marketing are dead
Co-Created Solutions Customisable Value
Convenience Communication
Consumer
Thank you for your time
David Merzel Country Manager
Retail Sales Marketing
Microsoft BeLux
Blog : davidmerzel.wordpress.com
@davidmerzel
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