The Pathfinder Group Service Offering

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Military Marketing and Recruiting

Overview

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The Pathfinder Group

Military Recruiting Process Consulting

Military Marketing Consulting

Military Retained Search

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Who Are We?

The Pathfinder Group is dedicated to creating and implementing the most effective military outreach program for our corporate and educational clients. We specialize in military recruiting, marketing and branding to reach and retain the best transitioning and veteran military candidates for companies and schools nationwide

We guarantee we will ◦ Reduce costs ◦ Widen in the “funnel” of qualified candidates◦ Give you complete control over your military recruiting process◦ Reduce your dependence on third-party contingency recruiters

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What We Bring to the Table

We provide clients with over twenty years of marketplace knowledge, corporate military recruiting experience, and veteran networking expertise. We have helped hundreds of companies and schools create and improve their military marketing, recruiting, and management development programs all over the United States.

Clients include:

Booz Allen Hamilton Accenture UltranetMedia The University of Notre Dame MBA Program

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Why Use The Pathfinder Group?

Over 20 years of military recruiting experience and in-depth knowledge of US military organizations, bases and personnel

No third party contingency transactional relationship, but a consulting relationship designed to develop the program that will be in place for years

No generalized vendor hiring conferences

No 30% fees

No loss of control to 3rd party vendors

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The Pathfinder Group - Services

The Pathfinder Group provides a broad spectrum of military marketing and recruiting services designed to meet the unique needs of our education clients.

We offer Military Recruiting and Marketing Process Consulting Services including

Strategic Planning and Review

Direct Mail Marketing

Military Network Marketing

Staff Training

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Military Veteran Pipeline

Direct Mail Marketing

Staff Training

Military Network

Marketing

Strategic Military Pipeline Goals

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Service - Continued

MILITARY RECRUITING/MARKETING CONSULTING

Strategic Planning and Review:

Needs Analysis Market Analysis Program Goals and Outline

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Service - Continued

MILITARY RECRUITING/MARKETING CONSULTING

Direct Mail Marketing:

Targeted Direct Mail to select enlisted or officer billets for all services

One year licensing agreementMarketing message consulting

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Service - Continued

MILITARY RECRUITING/MARKETING CONSULTING

Military Network Marketing:

Military Base and Chain of Command Resources Social Media Military Microsites Spousal Networks Military organizations Non-military organizations Web Advertising Print Advertising

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Service - Continued

MILITARY RECRUITING/MARKETING CONSULTING

Staff Training:

Officer Military Candidate Profile Enlisted Military Candidate Profile Officer Recruiting Best Practices Enlisted Recruiting Best Practices Military Candidate Sourcing Pipeline Strategic Planning Pipeline Foundation and Construction Implementation and Hiring Events Pipeline Measurement and Assessment Veteran Retention

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Summary

Our clients enjoy increased customer service, a greater range of candidates, and greatly decreased costs. This results in a highly effective outreach solution designed to bring the best transitioning and veteran military men and women to your organization and place you as “top of mind” with the veteran community.

The Pathfinder Group - The Road to Success Begins with the Right People

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