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The Latino as Boss
Latino Demographics in the U.S.
Latinos have been the invisible population in United States
16 percent increase in Latino population in the United States to a total of 50 million.
U.S. Census 2010
The projected Latino population will be 90 million and will make up about ⅓ of the U.S. by 2025
Latinos are Leading
47 percent in Small Business
Increase in Latinos opening new businesses
14.9 percent repair & maintenance, & personal & laundry services
13.9 percent administrative & support, waste management, & remediation services
15.1 percent construction
8.9 percent transportation & warehousing
10.4 percent health care & social assistance
Areas of
Launch
47 percent
Latinos with 5 years or more in business experience are reporting above average profits
Latino businesses have diverse multicultural and multiracial customers
The New Middle Class
Latinos are breaking the chain of
a subservient mindset
Developing a voice
Latinos now have an annual buying power of $1.7 Trillion
Corporations can attest to this through their use of Latino celebrities to influence the Latino communities buying decisions.
The New Latino Leader
It’s all about la familia
Nilda Perez, LCSW,CCLChttp: Aspire4Business.comnilda@Aspire4Life.com845-206-4602
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