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Business planning is one of the most vigorously discussed topics in writings on entrepreneurship. Some people say do this and some say do that -- this presentation does NOT prescribe what you should not do BUT it provides insight into the essential contradictions that a manager or entrepreneur faces in the business planning process.
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paradoxgreg fisher
the business planning
paradox
“Life is aparadox, you're
damned if you doand damned if
you don't”Bart Simpson
paradox - n. seemingly absurd though perhapsactually well-founded statement; self-contradictoryor essentially absurd statement; person or thingconflicting with preconceived notions of what is
reasonable or possible
definitionoxford english dictionary
“The more turbulent the times,the more complex the world,the more paradoxes thereare. We can and should,
reduce the starkness of someof the contradictions,
minimize the inconsistencies,understand the puzzles in the
paradoxes, but we cannotmake them disappear, orsolve them completely, or
escape from them.Paradox has to be accepted,
coped with, and madesense of…”
Charles HandyThe Age of Paradox
thriving in paradox
recognize reflect respond
business planningparadoxes
9
To focus on along term visionbut at the same
time decidewhat needs to
be donetomorrow
paradox #1
To use hard data to make decisions but atthe same time follow your intuition
paradox #2
To involve a largenumber of people
in the planningprocess so as to
incorporate diverseperspectives but atthe same time to
keep the planningteam focused and
decisive
paradox #3
To be optimistic in your projections for thebusiness while maintaining a sense of
realism
paradox #4
To set specificgoals for the
business whilebeing flexible and
adaptable tochanges in the
businessenvironment
paradox #5
To focus on a niche while creating aproduct or service for a large growth
market
paradox #6
To leverage yourcore competencewhile fostering
and creating newskills, knowledge
and abilities
paradox #7
To ride the wave of current market trendswhile looking to spark a new movement
paradox #8
To pay closeattention to
research datawhile also
learning throughexperimentationand prototyping
paradox #9
Long term Tomorrow
Hard data Intuition
Diverse perspectives Focused decisive team
Optimistic Realistic
Specific goals Flexible and adaptable
Niche Large growth market
Core competence New learning
Leverage current trends Spark new movement
Research data Experimentation
Business Planning Paradoxes
“The way of paradoxes is theway of truth. To test Realitywe must see it on the tight-
rope. When the Veritiesbecome acrobats we can
judge them.”Oscar Wilde
“Any intelligent fool can makethings bigger, more complexand more violent. It take atouch of genius and a lot of
courage to move in theopposite direction.”
Albert Einstein
paradoxthe business planning
paradox
by greg fisher
http://www.fisherg.blogspot.com/
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