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Leveraging Social Networking for Nonprofits Spring 2010 Introduction to social networking and how nonprofits can take advantage of the tools to share their message, build relationships and add value.
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Presented by Catherine Wright-DilbertMarch – May 2010
Leveraging Social Networking to Get Your Message Out and Increase Supporters
The World of Social Networking Web 2.0[Flickr Credit: Robert Mattar]
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http://en.wikipedia.org/wiki/Web_2.0
The term "Web 2.0" (2004–present) is commonly associated with web applications that facilitate interactive information sharing, interoperability, user-centered design,[1] and collaboration on the World Wide Web.
Examples of Web 2.0 include web-based communities, hosted services, web applications, social-networking sites, video-sharing sites, wikis, blogs, mashups, and folksonomies.
A Web 2.0 site allows its users to interact with other users or to change website content, in contrast to non-interactive websites where users are limited to the passive viewing of information that is provided to them.
http://en.wikipedia.org/wiki/Web_2.0
The term "Web 2.0" (2004–present) is commonly associated with web applications that facilitate interactive information sharing, interoperability, user-centered design,[1] and collaboration on the World Wide Web.
Examples of Web 2.0 include web-based communities, hosted services, web applications, social-networking sites, video-sharing sites, wikis, blogs, mashups, and folksonomies.
A Web 2.0 site allows its users to interact with other users or to change website content, in contrast to non-interactive websites where users are limited to the passive viewing of information that is provided to them.
What is Social Networking?
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Interesting Social Media Statistics
Source: http://econsultancy.com/blog/5324-20+-mind-blowing-social-media-statistics-revisited FaceBook has in excess of 350 million users (6 months ago it was 250 million) and more than 35 million users update their status each day.
Twitter has 75 million accounts - 15 million are active.
LinkedIn has over 50 million users worldwide.
There are more than 700,000 local businesses with an active page on FaceBook.
Purpose-built FaceBook pages have created more than 5.3 billion fans.
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Interesting Social Media Statistics
Of charities surveyed by Network for Good:74% have a presence on FaceBook with an average community size of 5,391.80% are committing at least 1/4 of an employee's time to social networking.
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Why Do People Use It?
To stay connected to friends, family, colleagues, communities.To collaborate, learn from one another and work together.To stay informed.For marketing and public relations.To promote causes, raise money and create awareness.
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How does Social Media Change the Way We Communicate?
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Tips
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Resources
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Contact Me
Catherine Wright-Dilbert
catherinew1024@att.net
479.287.8616
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