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Volunteer recruitment is best viewed through the lens of the VSI. Armed with an understanding the Volunteer Satisfaction Index (VSI) - a unique survey meansurement developed for the context of volunteerism - administrators can harness the power of recruitment strategies from word-of-mouth to website design.
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RECRUITMENT STRATEGIES
The Volunteer Satisfaction Index:
The Foundation Upon Which to Build
PRESENTED BY: ROSEANNA GALINDO-KUHN(2010) Workshop offered at the Mt. Shasta Area Council (MSAC) Mini-Convention, Chico, CAMay 21, 2010.
WELCOME
“The work of volunteers impacts on all our lives, even if we are not aware of it.”
Anthony Worall-Thompson
GOALS
Know how and why the VSI was developed Identify the five dimensions of volunteer
satisfaction Use this knowledge to lead develop
successful recruitment strategies
BLUEPRINTS
“Don’t dance before the music begins”
Recruitment Plan How Many By When For What
Attrition or addition And sometimes deletion
LAYING THE FOUNDATION
“I see something that has to be done and I organize it.”
Elinor Guggenheimer
A UNIQUE CONTEXT FOR WORK
Unpaid vs. Paid Work Environments
The VSI – Volunteer Satisfaction Index Galindo-Kuhn, R. & Guzley, R. (2001). The
Volunteer Satisfaction Index: (VSI) Construct Definition, Measurement Development, and Validation. Journal of Social Service Research, 28 (4), 45-68.
“Never try to teach a pig to sing; it wastes your time and it annoys the pig”
Assignmen
t
•Work AssignmentEffic
acy
•Participation Efficacy
Integration
•Group Integration
Support
•Organizational Support
Communication
•Communication Quality
WORK ASSIGNMENT
Job Fit Logistics Square pegs in round holes Reverse HR Expectations
PARTICIPATION EFFICACY
Meaningful Client impact Measurable outcomes Connecting the dots A story to tell
ORGANIZATIONAL INTEGRATION
Belongingness Volunteer-staff relationships Volunteer-volunteer relationships Acknowledgement Stakeholders
ORGANIZATIONAL SUPPORT
Resources Education and training Professional development Evaluation Support vs. Supervision
QUALITY OF COMMUNICATION
Quantity is not Quality Interviews to Thank You’s Channels
Information Dissemination Relationship Building
FRAMING UP THE WALLS
“It is not fatness! It is development” Brigitte Bardo French motion picture actress and model, b. 1934
THE VSI LENS
Recruitment Recognition Retention
RECRUITMENT Mission Statements
Building a Job Description
Harnessing Word of Mouth
Physical, psychological, semantic
SUSTAINABILITY
Curiosity killed the cat, but satisfaction brought it back.”
Eugene O’Neill
OUTCOMES
Organizational capacity building
Extra role behavior
Innovation
Retention, loyalty, commitment
NEED ANALYSIS
“Even if you are on the right track, you’ll get run over if you just sit there”
Will Rogers
THANK YOU!
The VSI© is available for your volunteer research, training, and program development needs through VolSat.
Visit www.volsat.wordpress.com
Email volsat@att.net
Connect with me on LinkedIn
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