Propel Arizona Crowdfunding Essentials - for NACET

10+ companies$250M Funding 4 Exits (great !)$3B Revenues 4 Failures (awful !)

Lots of lessons. Chaos, Pain and Joy.

‘Serial/Parallel Entrepreneur”

EIR, Venture PartnerAngel Investor

5 Companies 9 Boards3,000 Tylenol Caplets. Ego and Brain Atrophy.

Investor/Venture Capitalist

Professor of Digital Media & EntrepreneurshipArizona State University, SJSU, Stanford (Lecturer)New York Institute of Technology Knight Center for Digital Media EntrepreneurshipResearch in digital media, behavior, entrepreneurship

University Professor

Advisor/Mentor, Author etc.

ASU – Skysong, Venture Catalyst, RSS etcArizona Commerce Authority / Venture readyArizona Innovation ChallengeBook: Age of Metapreneurship. Blog/Articles

CJ Cornell

@cjcornell

cj@cjcornell.com

The Funding Gap

Concept to Product to Growth

Concept to Product to Growth

Concept to Product to Growth

Concept to Product to Growth

Concept to Product to Growth

Source: http://theyec.org/making-sense-of-the-jobs-act-and-crowdfunding-infographic/

Concept to Product to Growth

Concept to Product to Growth

Concept to Product to Growth

Concept to Product to Growth

The safety of crowds

The passion of crowdsThe wisdom of the crowds

Crowdfunding

Crowdfunding

• Source – http;//crowdfunder.com

5 April, 2012 (and … AugUst 2012, December 2012 …)

Equity Crowdfunding - JOBS

WYNTK(what you need to know)

“The Kickstarter Model”

Kickstarter (2012)

2.2 million people pledged a total of

$319,786,629

(up 221% from 2011)

Backers pledged $606.76 per minute

People in 177 countries backed a project in 2012

(That's 90% of the countries in the world)

3 Why’s:

The Real(Crowdfunding)

Why’s

emotional ROI.

Uh oh …

Rewards Crowdfunding

Rewards don’t have to worth $$

Crowdfunding Arizona

Can it jumpstart entrepreneurship?

1. Kickstarter “Fails”

Arizona does poorly …

2. Members =/ Supporters

% of supporters is the key ….

3. Entrepreneurship is Different

Products, Companies, Entrepreneurs …

4. The role of “Ecosystem”

Incubators, accelerators, mentors etc ..

5. The power of Community

Shared Goals, Passions, Outcomes …

Shared Goals, Passions, Outcomes …

Crowdfunding for Entrepreneurship & Economic Growth

Shared Goals, Passions, Outcomes …

People as Important as Projects …

Organizations & Affiliations …

Entrepreneurs success as much as funding …

$15k - $100k *(Average $50k) ….