View
1.087
Download
0
Category
Preview:
DESCRIPTION
How to use Social Media to build your Personal Brand
Citation preview
You are what you shareHow to leverage social media for personal
brand building and effective engagement
[One] What’s Social Media after all?
It’s about starting a Movement and creating a Follow Derek Silvers, TED TALKS
[Two] How does this apply to Personal Branding?
People want to see the Human face
behind Brands
It’s not about Me, but about We
[Three] Building your Personal Brand
Be Yourself
Be Creative
Be Consistent
Be Inspiring
Be Sociable
Never forget that...You are your Brand
All you do+say affects your Brand Perception and Authority
[Four] Playing the Social Media Game
Every Game has Rules...
... and Tricks
Social Media are only tools, You are the Player
And the playground is very Crowded
To stand out as a Brand, you need a Strategy
And to increase Awareness you must build Relationships
Relationships are based on Empathy, Trust and Respect
You build empathy through an Emotional process
You are recognized as an Authority if you behave as such
Never stop Listening
Search for Models and Inspiration
Focus on your public, not on you ego
Find the right Social Media Platforms for You
Broaden your horizons, Think Out of the Box
Experiment, measure, reshape your Strategy
Thank You!
Find me onwww.wild-about-travel.comwww.avventurosa.comsimon.falvo@gmail.com
Don’t miss theawesome and inspiring 3 minutes talkby
Derek Silvers, How to start a Movement.
Recommended