My Muse List Top10 2009

My Muse List Top 10 2009

guyhaim.com @guyhaimdelicious.com/guy_haim

2009 Was An Inspiring Year

• Only a few of my del.icio.us bookmarks get the tag INSPIRATION

• I picked 10 of them from 2009

• Ten projects that made me realize the unlimited opportunities in today's marketing.

1Citizen Ecological Watch

Citizen launches the Eco-Drive watch,

which can be charged by any light source.

The ‘Light Forever’ video and its music are breathtaking,

and make me want to visit Tokyo in 2010

2Crowdsourcing a Pitching Process

The Mayor of London has issued a public brief for re-branding

the chaotic identity of London and its extensions.

MovingBrands agency decided to open the pitching process

to the public. Crowdsourcing at its best.

3Draw me 10,000 Sheep

Aaron Koblin, an artist specializing in data visualization, asked

workers on Amazon’s Mechanical Turk to draw him a sheep.

Workers were paid 2 cents per sheep. The stunning sheep

collage was presented worldwide and on the project’s website .

424 Hour Startup

Digital agency Nonsence gave themselves a mission :

to conceive, design, build and promote a web-based business

within 24 hours. The team broadcast the experiment live

and offered their as yet not born idea for sale on ebay .

5The Fun Theory

VW campaign “is dedicated to the thought that something

as simple as fun is the easiest way to

change people’s behaviors for the better”.

This idea is expressed by a series of fun experiments .

6Real-Time BBQ

This year I got turned on by many new location based services

but the korean-twitterish-meaty version of a retro ice-cream

truck made my mouth water .

Kogi BBQ travels around LA, twitters its location, plugs

its essence and today has tens of thousands of followers.

7Kickstarter Ideas

They say:

“Kickstarter is a new way to fund creative ideas and ambitious

endeavors……Project creators inspire people to open their

wallets by offering smart, fun and tangible rewards.”

8The Generation M Manifesto

Umair Haque describes tectonic changes in economic and

social reality. M generation is a generation of passion,

authenticity, and responsibility. Unlike other generational

models, M generation is not defined by age, but by ambition -

to make a difference, to change .

9A Transparent Bank

First Direct Bank posts both positive and negative feedback

from its clients, live on its website - we can read

what they say and how content they are.

Radical transparency indeed .

10Welcome to Now

2009 was the year of real-time, in which new standards

of service, communication and the processing of information

picked. Sprint launched its 4G network with a cool website,

a simulation of real-time NOW.

Here’s to a happy inspiring 2010

guyhaim.com @guyhaimdelicious.com/guy_haim