Moments of Truth - the executive value proposition

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MOMENT(S)OFTRUTH

HowtheDigitalWorkplacebecomesbusinesscritical

Berlin,September2016

IC@SocialBusinessCollaboration|Berlin,September20162

Let’stalkabout…

THEREALITY

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Annualbudgetplanning.We’veallbeenthere…

…andsomehowit’slikegroundhogday.

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Thekeyquestionis:

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1. Thevaluepropositiondidn’tresonatewithSanta.2. Lastyear’spresentsdidn’tresonatewiththeElves.3. Theydon’thavearealpresent…butyou’restillaniceguy.

Threehypothesesforthewhy

Budgetsareliketaxfraud.

Forevading200’000’000 youwillbecalledaverybadboyorgirl.

Forevading60’000 yougotoprison.

8

Inotherwords…

Ifyourbudgetis50’000’000 then20%can“brushuptheP/L”.

Ifyourbudgetis1’000’000“nextyear”isstillgoodenough.

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EXPECTATIONS

“Lastyear’spresentsdidn’tresonatewiththeElves”

Basedon:GartnerHypeCycleResearchMethodology

DWP’sRollerCoasterRide

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VALUEPROPOSITION

“Thevaluepropositiondidn’tresonatewithSanta"

VALUEPROPOSITION

Doingthingsrightthefirsttime.

RegionalPresident(IndustrialManufacturing)ontheobjectiveforaDWPprogram.

We‘veallbeenthere.

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Fundamentalsofdigitalworksupport

BusinessProcessEnablementTheDigitalWorkplacehandinhandwiththebusinesslogic.

BusinessCollaboration

Gettingeverybodyonthesamepage.Literally.

FrameworkPolicy,Process,ReferenceMaterial,BestPractice…

BestPracticeAvoidmistakes.Re-useassets.Replicatesuccess.

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BusinessProcessEnablementTheDigitalWorkplacehandinhandwiththebusinesslogic.

BusinessCollaboration

Gettingeverybodyonthesamepage.Literally.

FrameworkPolicy,Process,ReferenceMaterial,BestPractice…

BestPracticeAvoidmistakes.Re-useassets.Replicatesuccess.

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It’slessabouttheDOINGmoreabouttheRIGHT.

Doingthingsrightthefirsttime…

RIGHT

DOINGRIGHT RIGHT

Enterprise2.0is...?

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Thefoundationforeverythingwedo.Everything.

Collaboration SocialNetworking&Exchange Intranet

Ifpeoplesaycollaborationtodaytheymean...

CollaborationSocial

Networking&Exchange

Intranet

Ifyoulistentopeoplewhattheymeanbycollaboration...

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Enterprise2.0=DigitalWorkplace

CollaborationSocial

Networking&Exchange

Intranet

Deliverssubstancefromtheco-creationprocess

Improveseffectivenessinthecreationprocesses

ContextInteractionExpertise

Theinternaldigitalchannels

Mystrongfoundationtodothingsrightthefirsttime.

Eliminatethe“artificial”separationofC&C

PITCHFORWHATYOUDESERVE!

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#DoneRight isthenewKaizen.

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Wedeservetheunicornforknowledgeeffectiveness!

THANKYOU.

Infocentric ResearchAGStadtturmstrasse 10CH-5400Badent+41562100120f+41562100121infocentricresearch.com

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