View
58
Download
3
Category
Tags:
Preview:
Citation preview
BECOMING A CUSTOMER-CENTRIC ORGANIZATION
Anabela Perozek@ShoeBuyCMOShoeBuy
2
Becoming a
Customer-Centric
Organization
Anabela Perozek, CMO, ShoeBuy
@shoebuy
Established in 1999
Headquartered in Boston, MA
Continually ranking in Internet Retailer’s Top 100
Rated Excellent by Stella Service
Parent company is IAC
1200+ brands
1 million+ products
Our
journey
A company’s infrastructure
must support this for it to become a reality.
Where we began
6
Warehousing
data
We’re not perfect yet, but we
are getting to where
we need to be now.
Call Center
The
customer
2008
2011
2013
Teamwork
We need to live up to the
brand both externally
and also internally
Today
Continuing to Innovate
2
0
Thank you!
Recommended