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Medium

Business

Winnie’s Boutique and

General Merchandise

HISTORY

It all started10 years ago when Mrs. Winnie

Campay noticed a wonderful boutique

where the clothes and lingerie was so

beautiful having a higher quality and better

design than the things that she saw in

malls. She wanted to build a business that

was the same from the boutique that she

admires. Once she’d made the decision,

she starts to plan. Having a capital of more

or less 2 million she started to build her

company.

It all started10 years ago when Mrs. Winnie

Campay noticed a wonderful boutique

where the clothes and lingerie was so

beautiful having a higher quality and better

design than the things that she saw in

malls. She wanted to build a business that

was the same from the boutique that she

admires. Once she’d made the decision,

she starts to plan. Having a capital of more

or less 2 million she started to build her

company.

II. COMPANY PROFILE

III. 10 QUESTIONS

Why do you

construct this kind of

business?

According to Ma’am Winnie

, since college she wanted to

have her own business that

was related in selling

different apparels, that’s why

she construct this business.

How long does your

business operates?

10 years.

How much is your

capital?

Our Boss started this

business with a capital of

2 million Php.

How do you conduct

market strategy?

Our strategy is based on

serving our customer well. Our

concentration was focus on

maintaining quality of our

product and establishing a strong

identity on the local market.

How does your

business used quality

to promote its

product?

Our product is all branded

and 100% made up from high

quality materials. Although the

price of our product was high, still

many people choose to buy it

because it can be use for a long

time and has a prevailing design

that most of youth wanted.

Why is it advisable to

visit your business

rather than other?

Because we sell

products from already

tested and trusted brand.

Is your business

appropriate to the

needs of your

customer? Why?

Yes, because we provide

them not only clothes but also

cosmetics, sundals, accessories,

bags, jeans, and many more that

was appropriate in any

occasions, events and weather.

How does your

business become

well-known in

Tayabas?

Our business become

well-known in Tayabas

because we offer free

registration for those

people who are interested to

become our dealers.

What is the most

challenging

experience that your

business encounter?

The most challenging

experience that our business

encounter was

communicating with

our dealers, because some of

them were hard to talk with.

How does your

business provide

solution when there

is a failure in your

business?

To resolve our business failure,

we study our previous action

in our business. We also check

our logbooks to make sure that

our dealers are providing us

correct information.

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