View
213
Download
0
Category
Preview:
DESCRIPTION
This is the slide deck from my one day 'Masterclass in Social Leadership', London, March 2014. Social Leadership is a style of leadership for the Social Age. In this one day workshop, we run through the nine components of the NET Model of Social Leadership and look at how to develop these core skills. This workshop includes a detailed exploration of the Social Age, how we engage in communities and form narratives as we do so.
Citation preview
Masterclass: Social Leadership
Julian Stodd BSc (hons) MA March 2014
!A journey through the NET Model
!www.julianstodd.wordpress.com
@julianstodd
Copyright Julian Stodd 2013
Part 1: Foundations
Introductions
Agenda• 09:30 - 10:45 Foundations of Social Leadership
• 11.15 - 12:30 Narrative & Engagement
• 12:30 - 13:30 Lunch
• 13:30 - 14:45 Technology
• 15:15 - 16:30 Strategy & Agility
Copyright Julian Stodd 2013
Part 1: FoundationsWe live in constant flux: the ecosystem of the Social Age
requires agility.
What have you done differently in the last ten years?
• How we work
• How we communicate
• How we learn
The Social Age of Learning
Copyright Julian Stodd 2013
The Social Age• Where knowledge is no longer enough...
• It's about ability to create meaning...
• and do it again, tomorrow, differently.
• Agility: of thought and in action
• Facilitated by technology. Framed by an evolved social contract
• Change is constant
• Reputation subverts formal hierarchy
An evolving relationship with knowledge
Copyright Julian Stodd 2013
Finding the meaning is a core Social Age Skill
Copyright Julian Stodd 2013
What sources of knowledge do you trust?
How do you use your communities?
Socially Collaborative Technology
Copyright Julian Stodd 2013
What's your experience of technology?
• At work
• Socially
Recap
Which brings us to... Social Leadership
Social Leadership
• Social Leadership is an addition, not an alternative to formal models
• Social Leaders need to be strong in formal as well as social spaces
Copyright Julian Stodd 2013
Copyright Julian Stodd 2013
The NET Model of Social Leadership
Copyright Julian Stodd 2013
Part 2: Narrative and Engagement
The NET Model of Social Leadership
Copyright Julian Stodd 2013
The NET Model of Social Leadership
Copyright Julian Stodd 2013
The NET Model of Social Leadership
Copyright Julian Stodd 2013
The NET Model of Social Leadership
Copyright Julian Stodd 2013
Curation
How do leader's choose a space?
• Technical • Financial • Nurturing • Subject Matter Expert
Copyright Julian Stodd 2013
CurationCopyright Julian Stodd 2013
What should we consider around Interpretation?
Storytelling
Copyright Julian Stodd 2013
StorytellingCopyright Julian Stodd 2013
What does Authenticity mean to you?
Stance
• Social Leaders actively choose a stance and tone of voice
• This can be grounded in different spaces
• We can choose to take a formal or social role
Narrative and StoryCopyright Julian Stodd 2013
Narrative and StoryCopyright Julian Stodd 2013
Storytelling methodCopyright Julian Stodd 2013
What makes stories magnetic?
A story about storiesCopyright Julian Stodd 2013
Sharing
Relevance cuts through noiseCopyright Julian Stodd 2013
Sharing for Social LeadershipCopyright Julian Stodd 2013
The NET Model of Social Leadership
Copyright Julian Stodd 2013
Community
Copyright Julian Stodd 2013
Where are your communities?Copyright Julian Stodd 2013
The purpose of communityCopyright Julian Stodd 2013
Which is most important to you?
Your role in communityCopyright Julian Stodd 2013
Recap: where are your communities?
Reputation
Reputation in Social LeadershipCopyright Julian Stodd 2013
Reputation
• Reputation is forged in communities through our storytelling and sharing
• It's the source of social authority
• Reputation is forged over time: consitancy counts
How can you build reputation?
Active Reputation ManagementCopyright Julian Stodd 2013
Reputation
• There's a process of active reputation management
• Social Leaders need to create spaces to reflect and narrate their learning
Active Reputation modelCopyright Julian Stodd 2013
Authority
What are the strengths of different sources of
authority?
• Positional • Subject matter • Longevity
Authority
• Authority is founded upon reputation
• Contextual and consensual
• Exercised in formal and social spaces
Part 3: TechnologyWe live in constant flux: the ecosystem of the Social Age
requires agility.
The NET Model of Social Leadership
Copyright Julian Stodd 2013
The NET Model of Social Leadership
Copyright Julian Stodd 2013
Copyright Julian Stodd 2013
Co-Creation
Where do you get your challenge from?
Social Capital
Social Capital
• One's ability to survive and thrive in these spaces
• Social Leaders have high social capital
• Social Leaders develop this in others
• And recognise the risks of disenfranchisement
How are people disenfranchised?
Social Capital
• As technology facilitates us to be more effective, the risk of being left behind grows ever greater
• Social Leaders help close this gap
• They actively reach out
Collaboration
Collaboration
• Social Leaders collaborate widely
• They are fluid in how, why and when
• They collaborate without expectation of immediate reciprocity
• They are humble enough to learn
What is the biggest barrier to collaboration?
!
• Lethargy • Hierarchy • Secrecy • Infrastructure
•
Agility
Copyright Julian Stodd 2013
Agililty, Creativity and Innovation
• In the Social Age, only the agile will survive
• It's about creating spaces for experimentation
• You can't mitigate for creativity with process
• Organisations can fall into the gap between process and excellence
Embedding Social Leadership
• Create spaces for rehearsal
• Permissive environments to play
• Space for mistakes
• Consider the permanence of mistakes
• A fair social contract
Copyright Julian Stodd 2013
STAY IN TOUCH
• @julianstodd • www.julianstodd.wordpress.com !
• www.SeaSaltLearning.com !
• All materials © Julian Stodd under a Creative Commons license
Recommended