MAP16 Startup Accelerator Workshop

M A P 1 6 S TA RT U P A C C E L E RAT O RA P P L I C AT I O N W O R K S H O P

M A K E I T G O O D

ME LBOU R N E AC C EL ERAT OR P R OGRAM

J E RE M Y K RAY B I L L

M A P S TA RT U P AC C E L E RAT O R

• Applications Open: Now!

• Application Deadline: 17 April

Visit our website: themap.co/map-startup-accelerator

MA P S TART U P AC CEL ERAT O R EL I G I B I L I T Y

Are one of the founders a student, staff or alumni from our participating faculties?

• Melbourne School of Engineering;• Faculty of Business and Economics / Melbourne Business School;• Faculty of Arts;• Faculty of Medicine, Dentistry and Health Sciences;• Faculty of Architecture, Building and Planning;• Melbourne Law School;• Faculty of Science; or• Faculty of Victorian College of the Arts and Melbourne Conservatorium of Music.

M A P S TA RTU P AC C E L E RAT O RSE L E C T I O N S TAG E S

17 March - 17 April 28 April 4-6 May and 12 May 25 May18 May(Do not submit

application at the last minute!)

The Basics

Do you have an idea?

Do you have a team?

Do you want to do MAP?

The Application Process

Online Video Pitch Night Selection Interviews

MAP Team – just questions.

Selection Panel - It’s also a pitch, but with questions.

Still a pitch, with an audience.

It’s a pitch.

What isa goodpitch ?

My Preferred Pitch Format

Who you are What the problem/opp is

How and Why you can win

• INTRODUCE YOURSELF!!

• One sentence elevator pitch

• Who your team is• Traction if you have

it

They’re more like guidelines

• What is the problem you solve?

• What is the market opportunity?

• HOW BIG IS THIS MARKET?

• What’s your solution?• What else is out there?• Why are you better?• What’s your traction?• HOW WILL YOU MAKE

MONEY?• How will MAP help you?• Say thanks• DON’T GO OVER TIME!

Have you watched 100

pitches?

*You should watch at least 100 pitches.?Things you should watch:

Youtube (seriously)Pitchenvy.com

Bestpitchdecks.comGuy KawasakiMary Meeker

MIT PITCH CONTEST VIDEOS

Early Steve JobsPaul GrahamDave McclureHeidi Ganahl

Stanford Tech VenturesSteve Blank

Reid HoffmanAaron Levie

Identity 2.0 keynotePositioning for

prosperity? Catching the next wave (Deloitte)

Style Stuff

• Preferably very enthusiastic

BE enthusiastic Where is your team? Don’t confuse me

BE knowledgeable Ditch the script You’re the only one here

• Preferably in the room

• Preferably silent after intros

• Probably worse speakers than you

• Don’t give me options• Don’t attack me with

data

• Especially about your market

• Avoid anecdotes/weasel words

• Don’t read from cards

• Avoid video for Pitch Night

• Cut content to keep it quick

• Don’t talk about other teams

Content Stuff

• Especially at the interview

• CAC is usually important

Know your market

Give me facts For the web guys

Deck-to-speech ratio

Show me competition

Show me money

• Domain names are im.por.rta.nt

• Can distract the audience

• Competition is good • Know how you will make it

• Know what you’ll do with it

• Join the few most important ones

Awesome Teams Do This

Have worked in it especially

Know the problem

Know the solution

Have a solid team

Need the experience

Show real traction Are having a good time

Domain experience, having worked together, good size

You can be too successful or at the wrong stage

If you don’t have real traction, start making some

Be enthusiastic

Or at least convince us that theirs is viable

Things You Will Need to Overcome:

Not being convincing

Having no traction

Not having clear direction

Being terrible at pitching

Pursuing a bad market

QUESTIONS?

Follow-ups, coaching sessions: Jeremy@dashcord.com

Other resources: Open-office-hours: map.youcanbook.me Co-founder open mic event: http://goo.gl/forms/UVAbd28U3r