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This presentation talks about the entrepreneur venture taken up by Shri Mahila Udyog (Lijjat Papad)
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MANAGERIAL PROCESS SKILLSCASE STUDY PRESENTATION
MMS-I, SEM IICHANAKYA BATCH
2008-09DATE- 09/02/2009
SUBMITTED TO:VILASINI PATKAR
MA’AM
GROUP MEMBERS
Pradyna Bhalerao C-03
Jayashree Prabhu C-43
Sagar Thakur C-46
"Our objective is to maximize employment opportunities for women through activities connected with village industries, while, at the same time, not sacrificing basic business principles and quality consciousness."
- Vimalben M Pawale, Ex President, Sri Mahila Griha Udyog Lijjat Papad (SMGULP)
an annual turnover of around Rs. 315 crore (Rs. 3.15 billion), with Rs. 12 crore in exports and has around 42,000 employees
INTRODUCTION
1959 15 th March 1959 Seven women : Jaswantiben
Jamnadas Popat Parvatiben Ramdas
Thodani Ujamben Narandas
Kundalia Banuben. N. Tanna Laguben Amritlar
Gokani Jayaben V. Vithalani and one more lady
whose name is not known
1959
borrowed Rs 80 from Chaganlal Karamsi Parekh, a member of the Servants of India Society and a social worker
1962 Lijjat expanded as a cooperative system The first year, the organization's annual sales
were Rs. 6196 The name Lijjat was chosen by the group for its
products - by Dhirajben Ruparel The organization was named Shri Mahila Griha
Udyog Lijjat Papad By 1962-63, its annual sales of papads touched
Rs. 1.82 lakh
1966
In July 1966, Lijjat registered itself as a society under the Societies Registration Act 1860
In September 1966, KVIC formally recognized Lijjat
Flour mills (1975), printing division (1977) and polypropylene packing division (1978)
In 1980, the brand name “Lijjat”
Lijjat started exporting its products
Currently, Lijjat has branches in seventeen Indian states
CULTURE
Lijjat Patrika, the in-house magazine
no machinery is used at the production level
Role in women empowerment
Lijjat believes in the philosophy of sarvodaya
Contribution to social service
CHALLENGES
During rainy season
Space issue
Legal concerns
Fake papad
distribution
BUSINESS CONCEPTS
o Commercial Principles
oConfidence and self reliance
o Profit distribution
FAMILY CONCEPT
SMGULP -A HUGE FAMILY
DEVOTIONAL CONCEPT
The place of worship
REMEDIES TO SOLVE THE PROBLEM OF WOMEN ENTREPRENEURS:
1) Education & Awareness:
2) Finance Cells:
3) Marketing Cooperatives:
4) Training Facilities: Mobile Training Centres, part time training facility
FUNDS/ SCHEMES FOR WOMEN ENTREPRENEURS:
With a view that Today, Lijjat is more than just a household name for 'papad' (India's most popular crispy bread). Started with a modest loan of Rs 80, the cooperative now has annual sales exceeding Rs 301 crore (Rs 3.1 billion).
The lijjat organisation is recognised by
KVIC.
1) Seed capital Scheme
2) National Equity Fund
3) Women finance Corporation
ASSOCIATION OF LIJJAT PAPAD:
Miss.Jyoti Naik , president of SMGULP took initiative while leading in organising institute for the women with MAVIM.
POLICIES OF THE CORPORATION:
1) will work as a institution for the economic development of women
2) for making the women economically stronger & self sufficient.
3) will be sole searching for self employment & group industries opportunities for women.
AWARDS :
The Institution has received an award from Khadi & Village Industries Commission as a "Best Village Industries Institution" for the period 1998-1999 to 2000-2001.
In 1999, the Mumbai City felicitated Smt.Rukminiben B.Pawar, Lijjat President, as an outstanding woman in the field of social work
AWARDS : On 6th September 2003, Jyoti Naik, President of SMGULP has received the Economic Times Award of "Businesswomen of the Year 2001-02 for Corporate Excellence". In January 2003 Lijjat received the award for 'Best Village Industries' at the hands of Hon'ble Prime Minister Shri Atal Behari Vajpayee at New Delhi. In 2003, it also received the PHDCCI Brand Equity Award 2005.
WEBLIOGRAPHY
www.micrindia.com www.wikipedia.com www.lijjat.com
BIBLIOGRAPHY Management Of Cooperatives
- by Kale & Ahmed
Questions….????
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