Leading in a digital age

Leading in the Age of Screens, Social

Media, and Virtual Work

Brandon Dempsey | #genSIMS

Leadership Re-Defined

Perceptions and Beliefs of today’s Gen Y/WorkForce

Communication

Personal Brand

Best Practices

Tools and Tips

Today

Who the heck is this guy?• St. Louis native: DeSmet/UMSL

• SuiteCommute- Remote Work Consulting Company

• goBRANDgo!

• 2011 SBA Young Entrepreneur of the Year

• 2012 St. Louis City Business of the Year

• 2013 St. Louis 30 under 30

• Featured in

• Forbes.com

• Under30CEO.com

• Post/St. Louis Business Journal

• Wall Street Journal

Watch Video >

Work Today...

Location Independent

Communication

Results Focused, Not Time

Have to Work to Include PeopleOr They Unplug & Don’t Listen

(conference calls)

More Technology Available Than

is Often Used

Calendar Invites, Video Chat, Notes: Files, Polling, Chat,

Screen Share

Transitioning

More Transparency

Location

Independent

Focus on Results

More Technology

Work to Include

People

Transitioning

More Transparency

Redefining Leadership

What hasn’t changed?

Importance of a Story

Understand “Why?”

Equal FootingDon’t follow

hierarchyFollow Inspirational Leaders

Share Common Bond

Looking for a Path

AccessibilityExpect to Communicate

Immediately

Multiple Mediums

Influence

Workplace Perceptions

Reality

Workplace Perceptions• Accessibility

• always plugged in• Self-Reliance

• ability to get access to information• expect roadblocks to be cleared by others

• Mobility• laptops, tablets, and phones• not tethered to a location

• World Impact• work has to make a bigger impact than just “because I want it this way”

• Privacy: boundaries• Different level- those who are close see everything• Not close- wait to be accepted in

• Only communicate on Facebook: “I want to connect with my boss on Facebook”• lessons learned

Poll

CollaborationGoogle Docs

Prezi

Speek.com

Office 365

Join.me/gotomeeting

Routine WinsDaily

Weekly

Quarterly

Digital EtiquettePreferred Methods

NO-Voicemails! Please

Short Emails

Asking for Directions

Can You Google It?

Methodologies

Feedback

Social Media

Photo & Video

Personal Brand

Understanding what your brand is

Controlling your brand

Say and share

Judged by your brand

Best Practices

Creative Bursting

In from the beginning

Streamline communication

Establish best

methods/common

understanding

Thank You.

Brandon Dempsey | #genText