Innovative Staging Case Studies: Esprit Productions

Innovative Staging DesignEsprit Productions

Nielsen Consumer 360 Conference - June, 2011Siemens Management Meeting - October, 2011

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www.espritproductions.com

Nielsen Consumer 360 Conference June 20-22, 2011

Marriott World Center Orlando

Challenge: Fitting approximately 1,200 people in the Crystal Ballroom and setting the room up wide so that no attendee was more than 100 feet from the stage.

A Diamond Thrust stage design and three screens on each side of the stage was an innovative way to get the audience closer to the speakers and keep good sight lines.

Six Barco FLM20 1080p projectors on six 15’ x 26’9” screenswere utilized for maximum high definition clarity & brightness.

Multiple screens and close proximity of the stage engaged the audience.

State of the art lighting design allowed for matching the color of the set

to the speakers’ slides and videos.

Pools of light on the audience and the Q&A microphones created great looking I-mag shots. Also, the stage design allowed the audience to see the faces of the other attendees instead of the backs of their heads which made it more interesting and engaging.

More Panel Discussions were being showcased this year led by aprofessional moderator. To improve intimacy and visibility the panels were seated on a tier elevated above the main stage.

Underneath the huge skylights of the general session atrium,Nielsen utilized an ancillary stage. The oval linoleum stage and Lucite

podium were backed by a three unit high by six unit wide LED Monitor wall.

The purpose of this stage was to spotlight critical issues of the market research industry by Nielsen market experts before, during coffee breaks, and after the general session.

“On behalf of Coca-Cola, thank you to you and your team for making our part of the conference go so well.  Everything looked & sounded great, and your teams flexibility was much appreciated.” - Coca-Cola Staff

“Once again you and your team raised the bar and knocked the conference production out of the ballpark.  THANK YOU to you and your team for your contributions, dedication and passion towards helping make this a memorable conference.  I am so happy each and every year that we have you on our team -- no worries because I know that you have our back.”- Nielsen Meeting Planning Staff

“Many thanks. Absolutely a wonderful job all around.”- Panel Moderator

“I wanted to thank you for once again pulling off a successful, top notch and flawless Consumer 360 Conference.  You and your team’s attention to detail to this meeting is evident in everything you work on and I am so grateful for that. Your level of dedication andcommitment to this conference is impeccableand the success of the conference is truly because you are part of it” - Nielsen Global Marketing Staff

Comments

Siemens Building Technologies Management MeetingHilton Anatole, Dallas – October, 2011

A Diamond Thrust stage design with one blended center and two 16:9 screens on each side of the stage was an innovative way to get the audience closer to the speakers and keep good sight lines.

Four Barco FLM20 1080p projectorswere utilized for maximum high definition clarity & brightness.

Multiple screens and close proximity made everyone feel part of the show.

The presentations drew people in and engaged the audience

Beautiful lighting, screen graphic design and camera work created an exciting backdrop for their annual awards dinner .

Placing the Panel Discussions near the tip of the diamond stage made for great sight lines and improved intimacy and visibility.

“I loved the stage and we got great feedback on it.” - Human Resources Director Siemens Building Technologies

“I thought the staging concept was great!”- Marketing Staff Siemens Infrastructure and Cities Sector

“I loved the Diamond Thrust Stage. It created a more intimate environment in what could have been a large and “distant” room. The site lines were excellent and all of the speakers loved it . In fact we got so many compliments on the room set-up from the audience as well.”- Communications Staff Siemens Industry Sector

Comments

For more information please contact Ron Springer ~ 888-216-8777 ~ rons@espritpro.com