How to fight youth unemployment in Madrid

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56% of young people in Spain are unemployed. 24% in Europe. We have a solution: stop hunting for a job, CREATE your own job. With the ESCP Europe Madrid program "Societal Entrepreneurship", create your job and change your life in 4 months. What are you waiting for ?

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YOUTH UNEMPLOYMENT Our solution

OPTION SOCIETAL ENTREPRENEURSHIP

4 months to unleash your inner entrepreneur

THEY MADE IT How 27 changemakers created their jobs &

changed their lives in 4 months

INTERESTED ? Apply to the Option Societal Entrepreneurship

What you’!e about to

READ

WE HAVE A "olution

hunting STOP  

FOR A JOB  

CREATE your own job

HOW

?

JANUARY> MAY 2015 Specialization ESCP Europe @Madrid campus Information & Registration

optione.chaireeee.eu/madrid

A full-time

specialization by

A "chool dedicated to

entrepreneurship part of

ONE OF THE TOP BUSINESS SCHOOLS

in the world

Hi ! I’m Jean-Baptiste Say

One of the founders of ESCP Europe !  

TRAIN TO ENTREPRENEURSHIP TRAIN through ENTREPRENEURSHIP

Key take aways

Way of thinking & acting, question the statu quo, take risks, learn from failures, be subversive, co-constructive

Design Thinking, Effectuation, Lean Startup, Pitching

Business Modeling, Business Plan, Community building, Small business marketing, Finance

More than 200 meetings with entrepreneurs, investors, VC, partners, potential clients.

MINDSET

METHODOLY

TOOLBOX

INTERACTIONS

150 CLASS HOURS

600 PROJECT HOURS

150 HOURS IN CLASS

= 20% OF YOUR TIME AND ENERGY

5 PROJECTS = 80% OF YOUR TIME AND ENERGY

TIME & ENERGY REPARTITION

WHEN

?

JANUARY 2015

MAY 2015 to

FOR WHOM

?

CREATE

Open to YOUNG GRADUATES

BUSINESS

DESIGN

ENGINEERING

ART

HUMANITIES …

 

LIKE THESE GUYS

WHO CAME TO MADRID IN JANUARY 2014

The 27

CHANGEMAKERS

Once upon a time 27 CHANGEMAKERS CAME TO MADRID

fr#

They all had

DIFFERENT BACKGROUNDS

BUSINESS

DESIGN

ENGINEERING

BEAUX-ARTS

HUMANITIES

LAW …

 

They had been SELECTED for their

CRAZY ENTHUSIASM

OPEN-MIND

ADVENTUROUS SPIRIT

PASSION FOR PEOPLE

GENEROSITY OF EFFORT

INTELLECTUAL CURIOSITY

DESIRE TO MAKE THE WORLD

A BETTER PLACE …

 

CREATED their jobs

They

SANDRA January 2014 Freelance Designer Now Co-founder of H+

MET New Business Partners

They

SANDRA | MAYLIS | BALIGHA January 2014 Total strangers

Now Co-founders of H+

AN ENTREPRENEUR MINDSET

They developped

They met

FRIENDS for life

THEIR LIVES CHANGED

After the option I decided to give a twist to my professional career as a consultant for the Public Sector. I am now developing an expertise about public policies in favor of entrepreneurs & start-ups, while launching in parallel my own project.

BALIGHA January 2014 Consultant for the public sector Now Consultant for startups & Co-Founder of H+

’’

‘‘  

THEY HAVE THEIR OWN

REASONS

To turn my crazy ideas into real entrepreneurial projects

MARTIN January 2014 Industrial Designer Now Co-Founder of WE ARE DATA

 ’’ ‘‘

To learn by doing & go beyond my limits

MAYLIS January 2014 ESCP Europe student

Now Co-Founder of H+ & Business Development at Nonabox

 ’’ ‘‘

THIS IS WHAT

THEY’VE DONE

1

THEY BECAME ARTISTS

Artwork creation PEDAGOGICAL GUIDELINES Pick a societal issue

among 6 proposed (Food, Cities, Art..)

Be challenged by an intellectual & an artist

Construct in extreme conditions an artwork to express your reflexion

Present your artwork in an Exhibition

 

Develop in teams a conceptual reflexion

about the theme

Debate with the 100 Exhibition visitors

 

Glimpse OF THE ARTWORKS

WORLD FOOD PROPAGANDA CAMPAIGN

WE ARE CITIES

OPPORTUNE TIMING

LET THERE BE LIGHT

EUROPE. A STORY OF SUCCESS.

iROB’ART

     

2

THEY ORGANIZED AN EVENT WITH

SOCIAL IMPACT

Create a community  

Develop strategic partnerships with local actors

Have a social impact on the community

 

Develop a sustainable business model

 

Frame a solution to a societal issue

Sustain your community  

Event Creation PEDAGOGICAL

GUIDELINES

Glimpse OF THE EVENTS

   

TEDx ESCPMadrid

100 guests @Espacio Bertelsmann Visit Website

FOODIN’OVACION

Discover gastronomic innovations in Madrid Disco Salad & Market 100 guests @Dgustar Cooking School

Find collaborative solutions to the issue of Ghost Cities Roundtable 50 guests @Madrid International Lab Visit website

WE ARE CITIES

Raise awareness on clothe waste Fashion show with recycled material Sewing workshop & Flea Market 150 guests @Mercado de la Ribera Visit website

REPA ROPA

3

             THEY RESOLVED THE CHALLENGES

OF A STARTUP

In teams, analyze deeply the challenge

 

Choose a startup with a specific challenge

Prototype out of the box solutions

 

Present your conclusions to a final Jury

 

Discover the challenges of 7 Spanish startups

Startup Consulting PEDAGOGICAL

GUIDELINES

Marketing strategy to launch in France

Go-2-Market strategy to the USA

Internationalization market study

Feasibility study to launch a new product

Blue Ocean strategy to launch a new product

Strategic plan to mix entrepreneurs’

generations

Blue Ocean strategy to launch a new product

STARTUP CHALLENGES

4

THEY (REALLY) WENT TO VIETNAM

Vietnam Immersion PEDAGOGICAL GUIDELINES Fly to Ho Chi Minh

for one week

Interact with Vietnamese students

 

Meet public institutions Meet entrepreneurs

RESOLVE THE CHALLENGES

of a Vietnamese company  

of a Vietnamese NGO  

Explore the Treasures of Vietnam  

CLICK ON THE IMAGE TO WATCH THE VIDEO!

4

THEY CREATED THEIR OWN

INNOVATIVE STARTUP

Prototype an out of the box solution

 

Analyze deeply the societal issue you want to solve

Build-Mesure-Learn In Lean Startup style

 

Be coached by teachers & mentors  

Create a social startup in 48h with Spanish people

Pitch your startup to a Final Jury

 

Startup Creation PEDAGOGICAL

GUIDELINES

CLICK ON THE IMAGE TO WATCH THE VIDEO!

ENJOY SAIGON NIGHTLIFE

FINAL JURY

WHAT ARE YOU

WAITING FOR

Apply TO JOIN THE 2015 PROMO

CV In English

Cover letter A real sincere one

Flash idea Telling us who you are, what you want to do. Any format is acceptable (video, photo, song, drawing…).

candidature.chaireeee.eu/madrid Upload on:  

Ask us YOUR QUESTIONS & DOUBTS

+ 34 622 890 006 Caroline Ladousse | Coordinator Chair of Entrepreneurship ESCP Europe in Madrid

cladousse@escpeurope.eu

Drinks In Paris & Madrid starting September

Click here to be in contact with us!

http://urlz.fr/v2m

Yes you can click on it!

Creative Commons attributions (source: Flickr) Slide 1: Popicinio Slide 3: Pepe Pont Slide 7: Rock at Hard Eight Slide 8: Snowm Slide 23: Stanfords Travel Slide 40: Gary 9600 Slide 49: Free Parking Slide 57: Instereo007 Slide 63: Brizzle Born and Bred Slide 66: X-Ray Delta One

For any request write to: cladousse@escpeurope.eu

Thanks and credits

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