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HDFC Standard Life was a sponsor of Rajasthan Royals with the logo placed on the back of players outfits. Apart from the huge TV visibility the brand garnered, HDFC Standard Life launched a special video with RR players using the HDFC Standard Life theme of 'Sar Utha Ke Jiyo'
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HDFC Standard Life & HDFC Standard Life & Rajasthan Royals – IPL 2009Rajasthan Royals – IPL 2009
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