Grow your own high street - the Incredible Edible story, and why it matters

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Why does the story of a town that planted vegetables in public places matter for the future of our high streets? This presentation explains how the magic of Incredible Edible Todmorden can change your town.

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grow your own high street

the Incredible Edible story, and why it matters

FROM ‘PROPAGANDA PLANTING’...

TO RETHINKING PUBLIC SPACE

CHANGING THE STORY OF A TOWN THROUGH FOOD...

...BY BUILDING COMMUNITY

...BY SHARING LEARNING

...BY CREATING OPPORTUNITIES FOR BUSINESS

...AND ADDRESSING THE REALLY BIG ISSUES

from incredible edible to thriving high streets: rethinking public space

STEP ONE: OPEN UP PUBLIC SPACE (OR TAKE IT OVER)

STEP TWO: THINK OF YOUR TOWN AS A GARDEN

STEP THREE: THINK OF YOUR TOWN AS A PROMENADE

STEP FOUR: THINK OF YOUR TOWN AS A STAGE

HIGH STREETS AS COMMONS: ACCESS, OWNERSHIP AND AGENCY ARE KEY

‘It is through the performance of creative acts, in art, in thought, in personal relationships, that the city can be identified as something more than a purely functional organisation of factories and warehouses, barracks, courts, prisons and control centres.’

Lewis Mumford, The City in History, 1961

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