Green Products and Small Businesses

Go for Green for

Sustainable Success

Group No -11 Presentation -02

Industrial Revolution

Pollution

Consequences of Pollution

Going Green• Apply green building principles to new

construction and remodelling projects.

• Avoid household carpets, rugs, furniture and other products that contain formaldehyde and chemicals, opting instead for green substitutes.

• Buy and grow organic vegetables, fruits, meats and poultry.

• Reduce, reuse and recycle when possible.

Green Products• A product that is environmentally

preferable relative to comparable products.

• Eco-friendly

• It describes a product that meets one of these criteria.

1. It has qualities that will protect the environment

2. It has replaced artificial ingredients with natural ingredients.

Opportunities for Businesses

• Demand for green products• Reduced Waste• As a Corporate Social Responsibility (CSR)• Good practices can attract new customers• Competitive advantage• Sustainability• Eco-Labels• Improved workplace

Threats For Businesses

• Cost• Customers willingness to pay• Access to resources• Consumer scepticism• Increase in rules and regulations• Green washing• Expected level of performance

Small Going GreenWays by which Small Companies going Green

• By recycling

• By reducing waste

• Buying energy efficient resources

• Reducing water use

• Buying recycled material

Small Use Green For Competition

• Big fish in a small pond (niche market)• A Production process compatible with ecosystem• Providing more value with green products• Educating customers on environmental waste• Displaying key benefits of consuming green

products• Green Marketing• Eco-labels

Green have become my Success

Think Green & Save the Green

Thank You…!