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This is the January 2010 edition of the Luckie-produced Generational News & Views newsletter. It takes a quick topical look into the lives of Baby Boomers, Gen Xers and Gen Y. For more information, please visit www.luckie.com
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January 2010
VOLUME 6 ://: ISSUE 1
JANUARY 29, 2010
RENEWMENT IS RETIREMENT WITH A FEMALE TWIST
BOOMERS ARE TECH-SAVVY, AVID INTERNET USERS
BOOMERS:
POPULATION:
GENERATIONAL INSIGHT:
PASS ‘GO,’ COLLECT STUFF, AND GET BACK TRUCKIN’ ON
WILL BOOMERS REALLY DELAY RETIREMENT?
10 REASONS BOOMERS NEED TO BE IN YOUR 2010 MARKETING PLANS
FACEBOOK FARMERS
LITTLE APPLE HELPS DIY PARENTS PLAN THE NURSERY
GENERATION X:
POPULATION:
GENERATIONAL INSIGHT:
PERSONALIZED BOOKS STARRING A FAVORITE TOY
GEN X AND BABY BOOMERS DRIVE U.S. GAME CONSOLE OWNERSHIP TO 60%
DIGITAL TOOLS HELP MOMS TAKE CHARGE
CARS LOSE TRACTION WITH MILLENNIALS
AMMCO OFFERS GEN Y MOBILE CAR CARE SERVICE
GENERATION Y:
POPULATION:
GENERATIONAL INSIGHT:
DOCKERS PASSES THE PANTS TO A NEW GENERATION
FOODITUDE COOKS UP GENERATION OF HEALTHY TWEENS
BEST BUY PROGRAM HELPS TEEN CHARITIES
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