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January 2015
Business Proprietary & Confidential
Affiliate Summit
1January 15, 2015
January 15, 2015 Business Proprietary & Confidential 2
Agenda
• Top Affiliate Networks
• Tips from Affiliates• Qualification, Media Buying, Speed
• Tips from Super Affiliates• Better campaign planning
Data from SimilarWeb
Tips from high grossing affiliates
What We Do
January 15, 2015 Business Proprietary & Confidential 3
We Measure the Digital World
How We Do It
Crawler(2.5B page/mo)
Panel(The biggest Panel in the world )
Digital World
Insights & Analysis
Tagging Categorization Traffic Ranking Technologies
Direct Measurement(Learning Set)
ISP Data(Global Diversity)
Our Company
Global Offices
The World of
Affiliate Networks
January 15, 2015 Business Proprietary & Confidential 6
The Most Popular Networks
January 15, 2015 Business Proprietary & Confidential 7
High Traffic Sites – Top 10,000 Ranking
The Most Popular Networks
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Top 100,000 Ranking
SkimLinks – Content Masters
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Category Breakdown
January 15, 2015 Business Proprietary & Confidential 10
January 15, 2015 Business Proprietary & Confidential 11
3 Tips from Affiliates
• Data driven qualification
• Behavior driven media buying
• Act fast and be efficient
Website Qualification
January 15, 2015 Business Proprietary & Confidential 12
Traffic Quality
January 15, 2015 Business Proprietary & Confidential 13
Unstable Traffic
Sustained Growth
Pattern
Distribution of Sources
January 15, 2015 Business Proprietary & Confidential 14
Audience Interests
January 15, 2015 Business Proprietary & Confidential 15
Referral Traffic
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Display Ad Traffic
January 15, 2015 Business Proprietary & Confidential 17
Find Sites Based on Web Behaviors
January 15, 2015 Business Proprietary & Confidential 18
One Click Qualification
January 15, 2015 Business Proprietary & Confidential 19
Super Affiliates
“Failure to plan
is a plan for failure”
January 15, 2015 Business Proprietary & Confidential 20
Identify Opportunities
January 15, 2015 Business Proprietary & Confidential 21
Traffic Drivers
January 15, 2015 Business Proprietary & Confidential 22
Traffic Receivers (Referrals)
January 15, 2015 Business Proprietary & Confidential 23
Category Leaders (Display Ads)
January 15, 2015 Business Proprietary & Confidential 24
Deep Analysis
Once you have an idea of sites that fall into the scope of your audience’s interests, use ‘Website Analysis’ to discover the driving forces behind each prospectors’ traffic flow.
January 15, 2015 Business Proprietary & Confidential 25
Measure the Quality of an Offer
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A Closer Look at the Traffic Sources
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Look at the Creative to Build a Strategy
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Conversion Rate – Traffic Potential
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Conversion Rate
Beginning of Purchasing Funnel Conversions
Aliexpress Amazon
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THANK YOU
Business Proprietary & Confidential 30January 15, 2015
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