Fiber X Strategy

« Entrepreneurship is the last refugeof the trouble making individual. »

Mason Cooley, 1927–2002, American Teacher & Aphorist

project « FiberX »FIBER OPTICS SKILLS FOR EVERYONE

DRAFT

PROPOS

AL

OCT.17

, 2007

The purpose of a business isto create a customer.

Peter F. Drucker 1909-2005, American Management Consultant & Author

Business has only two functions :marketing and innovation.

Peter F. Drucker 1909-2005, American Management Consultant & Author

Our mission :help telcos to build & test

state-of-the-art fiber networks faster & better

Our business :

Fiber Optics Networks Training& Consulting Services

Our market segments :Fiber Optics Training Services

Fiber Networks Consulting ServicesFiber Networks Field Tests Services

Fiber Optics Training Services :Hands-On Training CoursesTrain The Trainer Programs

Educational Products

Fiber Networks Consulting Services :Network Design

Project ManagementFiber Plant Mapping & Documentation

Fiber Networks Field Tests Services :Fiber Characterization Services

Fiber Network TestingFiber Network Troubleshooting

Our customers :

Telecommunications Services ProvidersNetwork Equipment Manufacturers

Systems IntegratorsNetwork Design & Engineering Firms

Installation & Maintenance Contractors

The problem :Lack of skilled technicians

Scarce resources @ every playerTraining as a cost, not as an investment

Our solution :Innovative model (no “Me-Too”)

Supply all necessary support servicesMake training help faster ROI

Our business model :Low-cost, pay-per-use

Annual subscription + “pay as you go” fees3-levels membership

TO BE

DISCUS

SED

Our competitors :traditional Training firms

traditional Consultancy firmstraditional Distribution firms

TO BE

COMPLE

TED

Our key differentiators :On-site training & coaching Train-The-Trainer programs

Educational productsFiber Plant mapping & documentation

servicesTest & Measurement real expertise

The Winning Strategy :as defined by the Team

“FiberX” by 2013 :a major player & reference

on the communications networks training & expertise markets

in Europe & French-speaking countries

“FiberX” by 2013 :a major player & reference

“FiberX” by 2013 :on the communications networks training

& expertise markets

“FiberX” by 2013 :in Europe & French-speaking countries

a role model is : a reference a no-brainer a template

The (Reverse) Milestones

2013 : Role Model2011 : Market Leader

2009 : Market Disruptor

The Roadmap

2008 : penetrate the marketwith disruptive solutions

The Roadmap

2009-2010 : establish positionswith sustainable solutions

The Roadmap

2011-2012 : lead the marketwith innovative solutions

The Roadmap

2013 : create new marketsthanks to role model position

2008 2009 2010 2011 2012 2013

penetrate the marketestablish positions

create

new markets

lead the market

Question #1 : what is “market disruptor”in the training & consulting business ?

Question #2 : how to ensure role-model position by 2013 ?

Question #3 : how to become market leader by 2011 ?

THE NICHES CLOUD

Safety

Home Networking

Test Gear Benchmarking

Contractors Database

Architects

Testing Tips & Tricks

Maghreb

Network Security

Comparative Tests

Benelux

DOM-TOM

Quebec

LebanonWebTV Go Carbon Zero

Aerospace

Audio Podcasts

Video Podcasts

« FiberCamp »

“FiberX”, soon to a fiber near you !