FALL LEAVES MARKETING THEME

Linda Hansen, ARM, HCCP, NALPDirector of Property Marketing

AUTUMN/SEPTEMBER MARKETING

THEME

With the change of the weather comes a change in our rental traffic. It can be a challenge to maintain your occupancy.

Here are some suggestions for a September “Fall Leaves” Marketing Theme. You may want to use some or all of these.

Marketing Poster

Created this poster in-house with Publisher program.

•Prints 9 letter size pages •Fit & tape pages together •Attached to foam poster board

The 20 x 30 foam board, set of 3 at Office Max $15.49 (may find cheaper, thinner board at Dollar Tree).

Resident Coloring Contest

Having a coloring contest for the younger Residents in your community, helps with Resident Retention, plus gives you some “Hand Made” decorations for your office.Here is a sample flyer to promote the coloring contest. The coloring pages are on the next page.

Contact Linda if you would like copies lhansen@yarco.com

Coloring Pages For Contest

Use these for your coloring contest or create your own.

Crayons may be purchased at US Toy. A pack of 4 crayons is 18 cents. You may find a pack of 24 crayons on sale for 50 cents.

Contact Linda if you would like copies lhansen@yarco.com

Centerpiece Created From Coloring Contest

• After contest cut out leaves (bribe teenagers with candy bar to help)

• Attach leaves to a twig with glue or double sided tape

• Arrange in a vase or flower pot

This makes a great office centerpiece. Plus the families like to see their leaf on display!

Twig & leaves colored by the younger residents

—$pricelessVase from Dollar Tree $1.00

Rocks to secure twig and weigh down the vase, from Dollar Tree $1.00

Ribbon w/ Fall print from Dollar Tree $1.00

“ATTENTION” Posters

The balloon and arrow come in a package of 5

unique shapes. 1. Balloon2. Arrow

3. Star burst4. Zigzag Edge

5. Scalloped edge

Purchased at Office Max $7.29

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Off-Site Marketing Bags

Items inside will vary:•Brochure•Flyer•Candy•Any item(s) that•Will be targeted to our market prospect.

Bags or 2 for $1 at Dollar Tree.

MARKETING THEME

Have fun, and let me know if you have any questions.

lhansen@yarco.comLinda Hansen, ARM, HCCP, NALPDirector of Property Marketing