Eagle landing

Florida's First Coast of Golf Florida's First Coast of GolfFlorida's First Coast of GolfFlorida's First Coast of Golf

Eagle Landing Golf Club

Florida's First Coast of Golf 60 Second Commercial

Video was not exported from SlideRocket

Eagle Landing Golf Club Booking Initiatives

Stay and Play booking capabilities on FFCG's websiteBook "rounds only" capabilities on FFCG's websiteNet Rate sharing with FFCG's 10 Preferred Tour Operators for booking stay and play packages.Eagle Landing Golf Club's stay and play packages listed on the Visit Florida "Hot Deals" page, (rotating basis).

Your Membership Dues of $2,420 are part

of a $1.94 Million co-op Marketing Plan

Eagle Landing Golf ClubDigital Marketing through

FFCG Florida's First Coast of Golf's Web page

Florida's First Coast of Golf's e-vacation brochure

Florida's First Coast of Golf's Email Blast (50,000 Opt-In Database)

FFCG February & August 2013

Membership Enhancement Programs

Florida's First Coast of Golf's "Specials Program" 16 Consumer Golf ShowsGolf Package Link added to your websiteSocial Media announcements Media & FAM Trip Co-op marketing opportunities

Distribution Points Jacksonville International AirportI-95 Yulee Welcome Center I-75 Lake City Welcome CenterFlagler Welcome CenterSt. Augustine Welcome CenterAmelia Island Welcome CenterVisit Jacksonville Welcome CenterClay County Welcome Center Special area events NxtBook (electronic version)

2013-14 Vacation Brochure

Congratulations to our friends at Eagle Landing Golf Club! The James Madison University/Eagle Landing Women's Golf Invitational will take place for the 4th

consecutive year at Eagle Landing March 8th-10th.

ON FFCG FACEBOOK

Advertising & Marketing

www.Florida-Golf.org

New Website with SEO StrategyDigital Marketing CampaignPaid SearchGolf.comGolfweek.comEmail Marketing CampaignTo FFCG list of 51,000To dedicated targeted listsPrint CampaignGolfGolf DigestPromotionsJaguarsMich Ultra Sports IllustratedTV/PRPLAYERS CampaignThe China Travel Channel

Digital Agency Website Management

www.Florida-Golf.org

Implementing & Configuring Custom Google Analytics Tracking Implementation of Paid Search Campaign Email MarketingDaily Maintenance & Optimization of CampaignsMedia Research & AnalysisGeo-Targeted, Local Search StrategiesRetargeting CampaignsDisplay, Blog, Rich Media & Mobile Advertising Social Media PagesSocial Media GuidelinesSocial Media Monitoring

Responsive Design

28% of all visitors access site utilizing mobile devices

Promotions

The next four slides illustrates how Florida's First Coast of Golf promotes our membership base to generate website traffic to book golf packages and golf tee times.

Visit Florida's Golf Insider BlogNY Daily NewsCincinnati Radio PromotionSports Illustrated

VISIT FLORIDA BLOG

New York Daily News April 14-20, 2013

8 Full Page/4C AdsInclusion in a weekly email blastName/logo/link on contest pageTotal Media Value = $529,000Impressions = 14,616,672

Dad's A Golf Star - ResultsCincinnati, Ohio 103.5 FM Classic Hits

121 recorded promos71 live liners191 streaming recorded promos15 live promotional giveaway lines30 social media post(Facebook/Twitter)2 email blastslogo & image on WGRR.comlogo inclusion on digital homepage banner

Total Media Value: $222,550Impressions: 1,055,259

SportsIllustrate

dSweepsta

kes

2 million circulation26,723 entries

THE PLAYERS TV Spot

Video was not exported from SlideRocket

Purchased Schedule for Each Market

Post Buy$39,479.36 purchased, final buy came in at $37,238.54 or a 6.1% savings.204 spots purchased, 252 aired. 19% in bonus spots.3% increase over planned GRPs

Florida's First Coast of Golf is the

Trusted Source for Golf Travel Planning

In Closing