Digital Firefly Marketing Design Philosophy

All-Company MeetingMarch 1, 2013

Digital Firefly Marketing’sDesign Endeavors

© 2012 Digital Firefly Marketing2

Welcome Veronica!

• Sac State– BS Graphic Design

• Design Favorites:– Illustration– Poster Design

• Awesome at Infographs

• Getting Married in June!

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Our Design Process

• Discussion with Client• Brainstorm/ Sketch• Wireframes (3-5)

– Client Critiques– Rework Wireframes to

accommodate edits

• PSD Build-out– Unlimited Revisions

Why the Process?• Reinforces our Values• Keeps major changes to a

minimum• Keeps things quick &

efficient • Ensures the client is happy

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CLIENT WORKMpowerDMNSFIdolizeClearbrookPhilly Core LeadersCFPBOptimDigital

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MpowerD

• Retail Flyers• Brand Templates

– PowerPoint– Letterhead– Blog Graphics

• Website Re-Design• Indigogo Campaign Art• Packaging Design

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MNS Foundation

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Idolize

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CFPB

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OptimDigital

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ClearBrook Global and Philly Core Leaders• Website Redesign• Icon Development

• Website Redesign• Implementation of New

Content– Job Opportunities– Events Page

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Internal

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Infograph

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Team Pages

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Reputation Management Ebook