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Copyright 2010 (c) A
shley Whittenberger C
omp
anies, Inc.
1
DESIGN BOARD FOR YOUR BIZ ™
A blueprint for creating an effective business plan & operations manual for your interior decorating, home staging or design related business.
Plan
ExecuteDream Success!
You are here
Copyright 2010 (c) A
shley Whittenberger
Com
panies, Inc.
2
DESIGNING YOUR BUSINESS MODEL
Copyright 2010 (c) A
shley Whittenberger
Com
panies, Inc.
3
Copyright 2010 (c) A
shley Whittenberger
Com
panies, Inc.
4
CUSTOMER SEGMENTS
Mass market Niche Market Segmented Diversified Multi-sided Markets
Copyright 2010 (c) A
shley Whittenberger
Com
panies, Inc.
5
VALUE PROPOSITION
Newness Performance Customization Getting the Job Done Design Brand/Status Price Cost reduction Risk Reduction Accessibility Convenience/Usability
Copyright 2010 (c) A
shley Whittenberger
Com
panies, Inc.
6
CHANNELS
Direct Sales Force Web Sales Own Stores
In-Direct Partner Stores Wholesaler
Copyright 2010 (c) A
shley Whittenberger
Com
panies, Inc.
7
CUSTOMER RELATIONSHIPS
Personal Assistance Dedicated Personal
Assistance Self-Service Automated Communities Co-creation
Copyright 2010 (c) A
shley Whittenberger
Com
panies, Inc.
8
REVENUE STREAMS
Asset sale Usage Fees Subscription Fees Lending/Renting/
Leasing Licensing Brokerage Fees Advertising
Copyright 2010 (c) A
shley Whittenberger
Com
panies, Inc.
9
KEY RESOURCES
Physical Intellectual Human Financial
Copyright 2010 (c) A
shley Whittenberger
Com
panies, Inc.
10
KEY ACTIVITIES
Production Problem Solving Platform/Network
Copyright 2010 (c) A
shley Whittenberger
Com
panies, Inc.
11
KEY PARTNERSHIPS
Optimization & economy of scale
Reduction of risk & uncertainty
Acquisition of resources & activities
Copyright 2010 (c) A
shley Whittenberger
Com
panies, Inc.
12
COST STRUCTURE
Cost driven Value driven Fixed Costs Variable Costs Economies of Scale Economies of Scope
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