Communication Strategies in a Library 2.0 Environment

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for the 2008 ACRL/LAMA Joint Virtual Institute on Leading from the Middle

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Communication Strategies in a Library 2.0 Environment

Lauren Pressley, Instructional Design LibrarianWake Forest UniversityZ. Smith Reynolds Library

A few questions for you...

What types of internal communication do you do?

What types of external communication do you do?

What methods of communication do you use?

Communication is important.

What are we doing today?

The AgendaFrameworkInfluencePositioning

http://www.flickr.com/photos/34145688@N00/639615047

Framework Method to the madness

http://www.flickr.com/photos/86176561@N00/124768625

Just do itThere can be merit to this!

http://www.flickr.com/photos/93734858@N00/398806276

SystematicADDIE model

http://www.flickr.com/photos/84892169@N00/1043966166

Analysis PhaseDefining goals, objectives, plans, and timelines

http://www.flickr.com/photos/32884265@N00/183177854

Design PhaseDocumentation, pilot programs, designing the user end

http://www.flickr.com/photos/44124422749@N01/18671291

Development PhaseCreation, testing, and reviewing

http://www.flickr.com/photos/17425845@N00/208883275

Implementation PhaseTrain staff, implement new communication strategies, advertise

http://www.flickr.com/photos/91433311@N00/64025652

Evaluation PhaseFormative and summative

http://www.flickr.com/photos/7357861@N03/1986119075

SystematicADDIE model

http://www.flickr.com/photos/84892169@N00/1043966166

The AgendaFrameworkInfluencePositioning

http://www.flickr.com/photos/34145688@N00/639615047

Influence The Medium is the Message

http://www.flickr.com/photos/58428285@N00/243814203

What does it look like?

Can anyone recall the introduction of email?

http://www.flickr.com/photos/70321513@N00/95757299

What does it look like?

Can anyone recall the introduction of instant messaging?

http://www.flickr.com/photos/87338441@N00/36347160

What does it look like?

Can anyone recall the introduction of blogs?

http://www.flickr.com/photos/89266872@N00/2116022146

What does it look like?

Can anyone recall the introduction of wikis?

What does it look like?

Is anyone experiencing the impact of something else that’s new?

http://www.flickr.com/photos/37803129@N00/199247527

http://www.flickr.com/photos/85515841@N00/706401207

When communication improvesMany new social technologies streamline communication.

http://www.flickr.com/photos/28242329@N00/1439750542

When communication breaks downSometimes adoption of a new communication technology can isolate individuals.

http://www.flickr.com/photos/91273409@N00/99561207

When adoption is slow

Many times we see slow adoption of new communication tools.

http://www.flickr.com/photos/7241355@N04/1478702718

The AgendaFrameworkInfluencePositioning

http://www.flickr.com/photos/34145688@N00/639615047

Positioning How to get the most from it

http://www.flickr.com/photos/75779827@N00/2292783335

to be leaders within your place of work Listen and report

http://www.flickr.com/photos/51035555243@N01/35414862

to be leaders within the field Participate!

http://www.flickr.com/photos/56944727@N00/202658693

Streams to follow Knowing the themes can be as useful as knowing the details.

http://www.flickr.com/photos/64165252@N00/190703872

BlogsUsing a reader

http://www.flickr.com/photos/41894165897@N01/279280606

TwitterStreams of conversation

http://www.flickr.com/photos/48600103384@N01/1656444307

PodcastsListening to conversations in the background

http://www.flickr.com/photos/75178220@N00/123420044

Photos and video

Flickr, YouTube, and iTunes: use that RSS!

http://www.flickr.com/photos/26572975@N00/1346068786

The AgendaFrameworkInfluencePositioning

http://www.flickr.com/photos/34145688@N00/639615047

Let’s discuss...

Stories to share?

Questions?Lauren Pressleypressllm@wfu.eduaim/yahoo/skype: laurenpressley