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WIth so many blogs out there who is going to read yours? And, how are they going to find you? We consider your content, getting links, search engines and social networking.
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Book Rapper
A Visual Presentation by Geoff McDonald and Book RapperCopyrightCopy this the right way.You have permission to post this, email this, and print this for free to anyone you like, as long as you make no changes or edits to its contents or digital format. Pass it along and make many copies to contribute to an inclusive world.
tracks trendsdigs up big ideaspresents them visuallycreates actions for you to do
Book Rapper
web logA list of entries, similar to a diary, posted regularly on the internet.
weblog
we blog
we blog
How to Create Your Own Media Channel
The Book
We Blog is derived from...
The RAPs
RESOURCES : anything you use to generate wealth.ACTIONS : an act of will, a deed completed.PROFITS : to gain an advantage or benefit.
Each RAP comprises...
Blog Why? We Blog Intro Blog Medium
The We Blog RAPs...
1 2
Blog TrafficBlog Money Blog Being
4 53
(This one!)
Blog LifeBlog About Blog Resoures
7 76
Blog TrafficRAP4
With so many blogs on the
net, who’s going to read
yours?
Blog Traffic
Blog Traffic
And, how are they going to find you?
Four Ways to Attract an Audience and Build a Readership
Get Links
Great Content
Search Engines
Participate Online
ContentRAP4.1
The best thing you can doto attract readers is to...
Drum roll please...
The best thing you can doto attract readers is to...
Write good content...
...and...
...post it regularly.
That’s it.
Write good content...
...and...
...post it regularly.
Do it!
Action How to Write Well...
Action
Stick to your niche, passion or interest.
Action Be consistent and reliable.
Be consistent and reliable.
Be consistent and reliable.
Be consistent and reliable.
Be consistent and reliable.
Action
Focus on your topic.
Action
Be timely and ‘newsy’. Comment on current events
and top of mind topics.
Action Be provocative. Take a stand.
Action
You have a licence to...
...speak your mind.
Action
This will help you stand out from the crowd.
Action Make it visual.
Action Your posts will look way more interesting if you include...
Action ...photos, illustrations or diagrams.
Action Oops, I mean...
Action
LinksRAP4.2
The web is based on linking and...
...your blogging success is...
...connected (sic) to this idea.
As others link to you...
...you’ll attract and expand your readership.
Action Build your links.
Action
Read other blogs.
Action Comment
ReferExpand
Refute
or...Promote
Action ...your online sources by providing links to them.
Action
Cross link to your earlier posts.
This will...
Action ...draw readers to other content you have written.
Action Link to things you reference.
Action For instance if you’re talking about...
Action ...link to his page on Wikipediaor his website.
Action Connect the dots for your readers.
Action If you write well...
Action ...other bloggers will be far more inclined to link to your blog.
Action Link to people offline also.
ActionTell them about your blog...Stick your blog address on your email signature and your business card.
Actionwww.bookrapper.com/blog.html
SEORAP4.3
SEOThe story of Search Engine Optimisation for
blogs can be summed up in four words:
Some don’t.somedo,
#@&?!Some bloggers swear by it as a means to building an audience.
They’re happy to buy traffic whilst others...
...refuse to have anything to do with it because...
...they believe good content will suffice.
You choose.
Action Design Your SEO Strategy
Action Typically, blogs gain traffic more than most websites because they...
Action ...add new content regularly.
...add new content regularly.
...add new content regularly.
...add new content regularly.
...add new content regularly.
Action Even if you only post a few blog entries you may still get...
Action ...minor traffic from Google.
Action
Links from other bloggers are the key
to SEO (Search Engine Optimisation).
ActionImprove your rankings by filling your
blog titles with keywords.
ParticipateRAP4.4
As in life...
...it’s not who writes the best blog that wins...
...it’s who has the best
The blogosphere is a chance to...
...meet and interact with like-minded souls.
We can...
learnfrom them, and...
...maybe even learn to love them. ♡
Connecting with other
bloggers can be good for...
YOU
...and, for your traffic.
Action Make Friends
Action Start making new connections.
Action Comment on other peoples’ blogs.
Action Ask a question in your posts that...
Action ...invites comments and feedback.
Action
Build a discussion forum to extend the conversation.
Action Build a network of blogging friends and build up a link list between you.
Action
Cross-promote via Social networking sites.
Action
For instance, form a group around your niche on Facebook.
Want More?
Blog Why? We Blog Intro Blog Medium
The We Blog RAPs...
1 2
Blog TrafficBlog Money Blog Being
4 53
(This one!)
Blog LifeBlog About Blog Resoures
7 76
BR Members can get the complete set of We Blog RAPs at...
www.BookRapper.com/members
Book Rapper provides innovation + leadership workshops and keynote
presentations based upon the hot trends in the books we RAP. We
can help you profit from the ideas in this RAP.
Email Me!Geoff McDonald...
Book Rapper Author.
More Book Rapper Resources...
www.BookRapper.com/rappers.html
Read the Book Rapper Blog...
www.BookRapper.com/blog.html
Look out for more slideshows at...
www.BookRapper.com
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