View
1.099
Download
0
Category
Preview:
Citation preview
May 3, 2023 www.bangladeshcorporate.com 1
-Hey what do you think about Grameen Phone’s new logo?: I think its good…-You think so…I think its awful!-Why do you think so?
: I think so because…
May 3, 2023 www.bangladeshcorporate.com 2
: Whatever I can get dosto…no mama chacha no chakri you know…
-Not anymore…my cousin got a job in StanChart by applying online…days are changing…
:Who told you that…look at other banks…they take in people only through reference…
-Hey do you want to work in telecom or bank or IT?
May 3, 2023 www.bangladeshcorporate.com 3
-I wonder how public is going to receive our new product…
:We placed good ads, its supposed to be a hit…-I wish we could find out what people are actually thinking about it…
-That’s formal, I need to know the original conversation…
:We are doing market research…
May 3, 2023 www.bangladeshcorporate.com 4
bangladeshcorporate
blogBUSINESS.BANGLADESH.BIG TIME
Bangladesh Cricket Team
Omar Zabir Misho, CEO, Pageflakes
Javed Karim, Cofounder, You Tube
You??
Nafees Zafar, Oscar Winner
May 3, 2023 www.bangladeshcorporate.com 5
What is blog? blogging?
• Web log = blog• Informal online diary• 112 million+ blogs• Bangladeshi blogs
– Somewherein– E-Bangladesh etc.
• Anybody can start blogging
May 3, 2023 www.bangladeshcorporate.com 6
How to blog?
• Send write-ups to bangladeshcorporate@gmail.com
• Become a corporate blogger yourself
• Join blogger, wordpress and other platforms
• Video blogging through podcasting
May 3, 2023 www.bangladeshcorporate.com 7
Why blog business?
• To tap into the conversation public is having regarding product/services
• To promote product/services
• To evaluate good and bad corporate actions
May 3, 2023 www.bangladeshcorporate.com 8
What to blog, what not to?
• Product/service promotion
• CSR activities• Corporate culture• Business strategies
• Personal attacks• Sensitive company
information• Religious issues• Political subjects
May 3, 2023 www.bangladeshcorporate.com 9
Bangladesh Corporate Blog
• Business• Bangladesh• Big Time• Established in 14th
April 2007
May 3, 2023 www.bangladeshcorporate.com 10
Objectives
• For students : apply theory to practice
• For executives : discuss and exchange work experience
• For managers : get an insight about raw public opinion
May 3, 2023 www.bangladeshcorporate.com 11
Vision 2008
• 12 themes for 12 monthsMarch—Corporate CultureApril—Market Research…..December—Human Resource
• Related polls, posts on the topic every month
May 3, 2023 www.bangladeshcorporate.com 12
What is your opinion about AB Bank's new logo?Total 25, Better 17 (68%), Worse 8 (32%)
What is the most important factor lacking in businesseducation in Bangladesh?Total 46, Realistic Curricula, 34 (73%), Quality Teachers, 6(13%)
If GP buys another telecom operator, which one it might be?Total 80, Aktel, 43 (53%), Banglalink, 11 (13%), Warid, 11 (13%)
Which is a better radio channel in terms of content and quality?Total 34, Radio Foorti, 23 (67%), Radio Today, 11 (32%)
Polls
May 3, 2023 www.bangladeshcorporate.com 13
Facts & figures
• 42 corporate bloggers• 200 daily average
unique hits• 750+ Facebook group
members• 30000+ total visitors
May 3, 2023 www.bangladeshcorporate.com 14
Lets blog!
• Be heard• Platform to voice your
opinion• Hands on citizen
business journalism• Make a difference
May 3, 2023 www.bangladeshcorporate.com 15
bangladeshcorporate
blogBUSINESS.BANGLADESH.BIG TIME
Bangladesh Cricket Team
Omar Zabir Misho, CEO, Pageflakes
Javed Karim, Cofounder, You Tube
You??
Nafees Zafar, Oscar Winner
Recommended