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AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
THE FUTURE OF AFRICONNECTION 10 innovations reshaping African expectations around social connection!
J U N E 2 0 1 6 A F R I C A T R E N D B R I E F I N G
AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
The mother of all African trends.
The eternal desire for connection is finding new expression and purpose.
AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
Why now?
Because when it comes to social connection, African consumers
demand that you throw out yesterday's thinking – and business models!
AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
Want to know where African connection is heading next?
Stop asking consumers. Start looking at game-changing
innovations launching across the continent!
AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
Ready for ten innovations that are changing expectations around social connection?
AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
FEATURED INNOVATIONS
Beat your competition in the race to connect African consumers with each other – for fun, commerce,
skill sharing, education and more!
AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
Tunga Social network connects African coders with tech companies
FEATURED INNOVATION
AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
Integrated Waste Exchange Government portal lets companies trade waste products
FEATURED INNOVATION
AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
Viber Messaging app launches social channel for live discussions
FEATURED INNOVATION
AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
Guumzo Social network lets people share voice content
FEATURED INNOVATION
AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
WebDOC App’s doctors answer medical questions in real-time
FEATURED INNOVATION
AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
trendwatching.com/premium
AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
Botswana Telecommunications Government-owned company launches IPO to general public
FEATURED INNOVATION
AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
Yoza Ugandan app helps people locate local laundry services
FEATURED INNOVATION
AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
Bassita Messaging app launches social channel for live discussions
FEATURED INNOVATION
AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
Orange Mobile network unveils website dedicated to entrepreneurs
FEATURED INNOVATION
AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
Tasha Smith Empowerment workshop connects local and Hollywood actors
FEATURED INNOVATION
AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
THE BIGGER PICTURE New customer expectations don't emerge out
of the blue – it's all about evolution.
AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
16 mega-trends that provide context and structure when
tracking the evolution of consumerism.
The Trend Framework
AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
NEXT Customer expectations wait for no one –
so GET GOING!
AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
Intra-Africa is about to explode… so think big and think across boundaries!
AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
But don't forget that new expectations can come from anywhere!
AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
Want to take it to the next level?
CHICAGO / SYDNEY / SINGAPORE / LONDON / AMSTERDAM At our upcoming 2016 Trend Events you'll hear about THE trends that
will shape consumerism in 2017 and beyond.
www.trendwatching.com/live/events
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