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You don't want to miss this opportunity! Why spend a lot of MONEY making the phone ring but not getting cars over the curb? Learn how to make sales happen! It only comes when your service advisers use proven phone sales techniques! Reed Parker of Mudlick Mail will be your guide! Reed Parker is an expert at turning phone calls into repair sales! Let Reed's bubbling personality shine on your day! Check out this special Showcase event. Put his advice into practice for your repair shop!
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Showcase #151
http://turnaroundtour.com/libraries/showcase Powered by TurnAroundTour.com
Hosted by Gary Gunn, AAM
Showcase
FOUR Core Concepts
Budgeting for ProfitAdvertising Marketing
Leadership ManagementDaily Operations
Showcase
Engagement Opportunities Live Three Day Events per year (Feb, June, Oct) Six Week Auto Shop Bootcamps Online Six Week Auto Staffing Process Intensives Online Monday Auto Staffing Process Webinars Tuesday Super Webinars (Four Core Rotation) Massive Audio / Video / Document Libraries
Showcase
2014 Face-to-Face-EventsSelect Group Experience
June 18 – 21 Missoula, MTOctober 22 – 25 Mount Vernon, WA
Live Action
Live Action
Showcase
Introducing Reed Parker• Business owner • Sales Director Mudlick Mail• Enterprise Rental Car Experience• Customer Service – Operating Profit – Fleet
Growth - Retention
Showcase
“Getting the Car Over the Curb"
Showcase
Can you win the Kentucky Derby with a donkey?
Showcase
Do Zebra’s ever change their strips?
Showcase
“Getting the Car Over the Curb" Phone Skills and Techniques
Moment of Truth phone rings / walk-in Match and Win Contest
Title your page getting cars over the curb
FIVE Key Takeaways
Showcase
Sales MentalityPhone Skills, Liking People, Outgoing, Conversationalist, Judging Income,
Create an Inviting AtmosphereIt’s like riding a bike…
Call review…Tracking number calls…
Showcase
Operational issues…Isolate – Concern – Penetrate
Phone calls back to the customer controls the conversation…
What just happened….Who was that…
What’s his name…
Showcase
Control the phoneListen – Listen and Proper Response
Dig for the reason…Catering to the customer…You control the business….
You will be successful….It starts with the phones…
Showcase
Walk through customer showing up…Control Story Sample…Second Touch Point…
Showcase
PassionEnergy
IntroductionName Recognition
Story First Call / First CarHiring – Training – Interview
Wrong person on the counter
Showcase
Name to Name BasisHow did they hear about the shop?
YesAnytime script…
They ask questions trap…People business
Not the car business until the cars comes in
Showcase
Who is the most important customer?How much…
Do you…Can you…
Power to say yes….Power to offer a solution….
Booked times an issue….Take charge….
Showcase
Why advertising doesn’t work?IE…Direct Mail, Internet, Referrals, call backs,
Showcase
Okay…..Reed
Give these attendeesFIVEKey
Takeaways
Match and Win Contest
Showcase
Showcase
2014 Coming Attractions and ReviewAuto Shop Bootcamp
Six Consecutive Weeks105 Minutes per webinar Session
2 - 3 times in 2014Tuesdays 3PM CST
Showcase
2014 Coming Attractions and ReviewPeople Intensive
Six Consecutive Weeks105 Minutes per webinar Session
Tuesdays 3PM CST
Showcase
2014 Coming Attractions and Review Monday Super Webinar Series
FirstSecond
1PM CST for 75 minutes
Showcase
2014 Coming Attractions and ReviewTuesday Super Webinar Series
FirstSecond
12PM NOON CST for 75 minutesBudgeting - Daily Ops – HTM - Leadership
Six Times each per year
Showcase
2014 Coming Attractions and ReviewShowcase
Thursday (Most)First
Second12PM NOON CST 60 Minutes
Showcase
2014 Coming Attractions and ReviewRichard Flint
Webinars 4 timesSelect Group Experiences 3 times
Showcase
2014 Coming Attractions and Review
AllianceCards Sent: 7812
Showcase
2014 Coming Attractions and ReviewMudlick Mail
Alliance19,423,679 as of Nov. 2013
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